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EMaaS: How Email Marketing Can Be Your Agency’s Most Profitable Service

Duct Tape Marketing

Although many of my colleagues in the SEO world were surprised when I transitioned into the adjacent world of email marketing a year ago and launched Tidings , I hope you’ll understand why after reading this column. In fact, for many clients, it could be your “foot in the door” on top of which you sell other less concrete services like SEO.

Email 49
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What to write about on your startup’s blog

The Next Web

59% of B2B marketers rate blogs as the most effective content marketing tactic ( CMI ). Blogging champions as the #1 method for increasing traffic, with SEO in second place ( HubSpot ). B2B marketers who use blogs generate 67% more leads per month than those who do not ( Inside View ). Enable RSS subscription.

eCommerce 147
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[Review] Inbound Marketing

YoungUpstarts

Pioneered by co-founders of HubSpot Brian Halligan and Dharmesh Shah, inbound marketing is a leading Business-to-Business (B2B) digital marketing strategy. Content is shared either directly on the website itself, or accessed through RSS feeds. a) SEO in a Nutshell. Keen to use inbound marketing to improve your marketing ROI?

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Why You Should Start Marketing the Day You Start Coding

Software By Rob

Join nearly 6,000 startup entrepreneurs by subscribing to my RSS feed. Subscribe via RSS On Twitter? This is a common line of SEO salesmen say to justify paying them month after month. Photo by DeclanTM This article is #7 in a series about startup marketing. October 14th, 2010 | Micropreneurship , Startups Building your startup?

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Six Visual Solutions To Complex Digital Marketing/Analytics Challenges

Occam's Razor

It impacts your organic rankings (even if there are tons and tons of factors that influence SEO results). Companies have an Email team and a SEO team and a PPC team and a Social Media team and a Display team and. For example, people who subscribe to your blog's RSS feed. many teams for acquisition. 5: Rent or Own?

Analytics 154
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It’s Not a Conversion Problem, It’s a Customer Development Problem

conversionxl.com

I think it is really hard for some companies (particularly on the B2B side where the sales cycles might be a bit more complex and take more time) to assess if they really have a product-market fit problem versus a marketing problem. Or keep spending money on PPC and SEO through the nose for traffic that doesn’t convert.). 6 Comments.

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Beginner's Guide To Web Data Analysis: Ten Steps To Love & Success

Occam's Razor

Go to the B2B dancing monkey video (what!). Go to the RSS / Email sign up page and sign up. And of the search traffic, you want a big portion to be Organic so you are not just "renting" traffic or suck at SEO. Wrong people are coming to your site (highlighting problems with campaigns, SEO, etc) or. Is it people?

Web 139