Duct Tape Marketing
MAY 2, 2024
And that looks different for a B2C journey versus a B2B journey. So on the B2C side, that could be TikTok, Amazon, YouTube, and on B2B side, that could be maybe they're searching in LinkedIn or YouTube again, or software SaaS searching like Capterra or something like that. What is our unique perspective?
View from Seed
MARCH 3, 2015
Ellie Mirman was the first marketer hired by the CMO of HubSpot, the Boston-based marketing software startup that IPOed in 2014. We started with a general webinar about how to turn your website into a marketing machine, then we went on to SEO, then blogging, then social media. NVV: How did you adjust? Where do you start?
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View from Seed
AUGUST 30, 2016
The city I call home, Boston, is not known for its social products. Here is some data shared by TJ Parker, CEO of Boston-based Pillpack, as first reported by PitchBook: Bos raised roughly same VC as NY since ’06 & ’10 w/ nearly double the exit value, ranked below in ecosystem. Social Has Been a Tale of One Coast.
Duct Tape Marketing
JUNE 7, 2023
It'll be in Boston from September 5th through the eighth. So consumers are, and B2B and B2C are starting to make decisions beyond the normal brand. And you can follow me on social media. Click on over and give us a review on iTunes, please! That's right. Is the paper bamboo? Is it, what are we cutting down 10 million trees?
Startup Lessons Learned
MAY 14, 2009
Twitter about it or post it to a social media site? We attempted to use Waterfall and market ourselves as B2C. Expo New York New York, NY Nov 19 The Lean Startup at MIT Boston, MA Nov 20 Lunch workshop at Dogpatch Labs Boston, MA Dec 17 Lean Startup Cohort program begins San Francisco, CA KISSmetrics KISSmetrics is loading.
Duct Tape Marketing
MARCH 17, 2023
09:24] What are the significant like channel differences even, or approaches to a B2B marketer as opposed to a B2C marketer? [12:44] But first of all, the first edition was B2B and B2C, and this edition is exclusively B2B. Louis Gudema (09:33): Well, and I'm gonna talk about the leading B2C companies, the p and gs and those Yeah.
Duct Tape Marketing
FEBRUARY 2, 2023
Where in Boston? And I was at the social media marketing world and was at this, uh, breakfast held by Andy Costadina, one of our mutual friends. And one of the things I'm proud of in the book is I have dozens of brand new case studies, diverse b2b, b2c, big companies, you know, small companies. That's right.
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