Duct Tape Marketing

SEPTEMBER 30, 2022

2:48] Has design been a key differentiator for Typeform? [3:23] 8:26] What do you feel is your core differentiator? [10:50] John Jantsch (02:48): And we can get into the specifics, but I mean, that design aspect has really been a key differentiator for Typeform, hasn't. 3:23] As CMO, how do you look at the customer journey? [5:26]

Marketing 74

Marketing Differentiation B2C PR 74

YoungUpstarts

FEBRUARY 23, 2015

We are first given an overview of the digital advertising world as well as techniques used in planning online campaigns. The World of Digital Advertising Campaigns. In planning for your digital campaigns, there are three areas worth nothing. Six Stages in Digital Advertising Campaigns. Define campaign messages.

Social Media 100

Social Media Campaign SEO B2C 100

Occam's Razor

DECEMBER 9, 2013

Invest in the site experience now to differentiate yourself from the competition, and create irrational loyalty. For B2B companies Macro Outcome Rate is related to lead generation, for B2C it is often the e-commerce Conversion Rate. You have content, you have traffic, you have micro-outcomes, you are making loads of money. Inform Me.

Analytics 165

Analytics Marketing Channel Metrics 165

Up and Running

AUGUST 7, 2019

Instead of providing products, no matter if you’re B2B or B2C ecommerce, you’ve got to provide a value. Is it right to compete on price, personalization, relying on your channels, or joining the big product lists and trying to be the best at Amazon SEO? Be mobile-friendly. It depends.

eCommerce 77

eCommerce Software Review Technical Review Audience 77

Duct Tape Marketing

MARCH 14, 2024

We've been using ActiveCampaign for years here at Duct Tape Marketing to power our subscription forms, email newsletters and sales funnel drip campaigns. 09:14): Now, this offer is limited to new active campaign customers only. Fuel your growth, boost revenue and save precious time by upgrading to active campaign today.

Hiring 68

Hiring Leadership Email Campaign 68

Mike Michalowicz

FEBRUARY 11, 2013

Marketing gurus often refer to it as “differentiation.” If you want to get people’s attention and have them call you, there’s nothing like writing an article for a trade magazine (for B2B) or local magazine (for B2C) to gain credibility and get the exposure you want. Plus, you’ll be helping others. Own Your “Wow” .

Small Business 167

Small Business Marketing PR Social Media 167

ConversionXL

JULY 9, 2015

and you’re executing targeted marketing campaigns that are garnering traffic. The strongest conversions have started even before a customer lands on your site, through strategic SEO practices and targeted inbound marketing. Your free trial signups are hardly equal. The first step in getting there is attracting more qualified leads.

Analytics 48

Analytics Conversion Software Review Email 48