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How to Survive “The Amazon Effect” as a Small Ecommerce Business Owner

Up and Running

We often hear about them being empowered to impact change and set offline expectations due to what they experience on the site, and this is somewhat true. What’s likely more important for most small ecommerce businesses and owners like you is that people are narrowing their choices even further based on search while increasing their demands.

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How Typeform Stands Out In A Crowded Market

Duct Tape Marketing

2:48] Has design been a key differentiator for Typeform? [3:23] 8:26] What do you feel is your core differentiator? [10:50] Click on over and give us a review on iTunes, please! John Jantsch (02:48): And we can get into the specifics, but I mean, that design aspect has really been a key differentiator for Typeform, hasn't.

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Good Customer Service: Are You Doing It Right?

Duct Tape Marketing

Whether you are a B2B or a B2C organization, one thing you already know is that you need to provide quality customer service in order to be successful. I’m talking about a soul searching, top-to-bottom, resource-demanding review of how customer service is defined by your organization and whether or not you are actually accomplishing it.

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You Shouldn’t Have to Pay to Talk To Your Own Customers

Austin Startup

One, a focus on great customer care has become, in the era of Zappos, not just a requisite checkbox, but an opportunity for differentiation, and a primary means of acquiring and retaining users (customer care as a revenue generator, not just a cost center). Camtasia doesn’t own the screencasts I use their software to create.

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How to Recognize Great Conversion Optimization People

ConversionXL

While mediocre people are dime a dozen, good people are always in demand. But good optimizers are in very high demand, everyone and their mother is trying to hire one. Doesn’t matter if it’s B2B or B2C, ecommerce or SaaS, we’re deadling with (irrational, emotional) human beings. Alas they can be hard to find.

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The 50 Best Marketing Strategies For Small Business

Mike Michalowicz

Also offer discount coupon codes to twitter members. Point your readers to each blog site that reviews your product. Marketing gurus often refer to it as “differentiation.” Make sure your business is on Google+ business, as well as all the local review sites and other map listings you can find. Leverage Linked-In.

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Why Free Plans Don't Work

Software By Rob

About the Author Ruben Gamez is the founder of Bidsketch , web based proposal software for designers. When he’s not developing software, he’s furiously working towards becoming a better Micropreneur. I cover topics that affect software and web startups of all sizes, but mostly relating to startups you can fund yourself.