Product-Led Growth (PLG) For Startups
Mucker Lab
APRIL 6, 2023
If you work in B2C or e-commerce, you optimize that Add to Cart flow like crazy because that is your revenue. You're really getting enough early users to help you validate to achieve a certain level of retention rate. You do a little bit of acquisition and then you have users to work with on retention, activation, monetization, etc.
Let's personalize your content