Cracking the Code

OCTOBER 10, 2008

This is a clear example where business-to-business (B2B) marketers need to learn from their business-to-consumer (B2C) counterparts. Almost all businesses will look to go global at some point if they continue to grow. There is no need to go global early and force this cost and complexity upon your organization.

Software Review 48

Software Review North America Europe Metrics 48

Duct Tape Marketing

OCTOBER 30, 2015

Most entrepreneurs look at the Internet as a mean to reach the global customers. Twitter and Facebook have no contribution to your SEO efforts , at least directly, confirms Matt Cutts. This is a great tool for B2C businesses, especially those from fashion, lifestyle, travel, and hotel and food domain.

Social Media 28

Social Media Search Media Sales 28

Occam's Razor

NOVEMBER 18, 2014

You start to see weird things like Russia and India are the same. Let's go back to our table, and global oil consumption. The core performance of the current website look like this… While we are applying it to a B2B case, it could just as easily be applied to a B2C / Ecommerce scenarios. Yes, it was in the table.

Analytics 143

Analytics Sierra Leone Channel Conversion 143

Occam's Razor

NOVEMBER 2, 2015

In India or Japan or the United States? In this post let's look at each Social Network, see what B2B and B2C brands are doing there today, from that draw lessons as to 1. Let's look at B2C companies. Let's pivot even more, try the most B2C of entities, a car company. Humans, check. Companies small and big?

Social Media 60

Social Media Media B2C B2B 60