ConversionXL

SEPTEMBER 15, 2016

This will then allow you to set new CPA goals and potentially allow you to bid more aggressively on certain keywords that have a better sales conversion rate than others. Measure everything (especially clickthrough rate, conversion rate and your ultimate conversion metric, i.e. the sale, not just the initial lead).

PPC 48

PPC Software Review Campaign Analytics 48

Duct Tape Marketing

AUGUST 13, 2015

How To Get More SEO Value Out of Your Existing Content written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing. If you have a large blog, instead of working within your browser, you may want to click on “Download This Table”. Add more content. In doing so, you may rank for even more long-tail terms.

SEO 28

SEO Clickthrough Affiliate Private Equity 28

ConversionXL

APRIL 6, 2016

Underlines improve clickthrough on Bing for both algorithmic results and ads (so more revenue) and improve time to successful click (better UX). Increase LTV –> higher CPA. If you thought it was going to win and loses, then it’s valuable because it’s learning. If you’re not retaining users, growth (WAUs) will stall.

Retention 48

Retention Algorithm Software Review Conversion 48