Remove category strategic-planning
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A Complete Guide to Account-Based Marketing: Win Over Your Ideal Customer

ConversionXL

ABM is built on alignment and without everyone on the same page from the start, any plans to drive growth are doomed to fail. It’s been defined as “a sustained, coordinated, strategic approach to identifying, engaging, closing, and growing the accounts that we know we should win” by Seismic’s Marketing Director Steve Watt. Identifying.

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The Lean LaunchPad – Teaching Entrepreneurship as a Management Science

Steve Blank

Business schools teach aspiring executives a variety of courses around the execution of known business models, (accounting, organizational behavior, managerial skills, marketing, operations, etc.). In contrast, startups search for a business model. (Or to optimize this search. to optimize this search.

Wiki 315
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Crushing It With Competitive Intelligence Analysis: Best Metrics, Reports

Occam's Razor

Ecosystem-centric analysis is primarily focused on what is happening in the industry, in the sub-category, the small or big niche that everyone's playing in. This can possibly make a good module in your tactical dashboard (we'll see cooler stuff we can add to our strategic dashboards later in this post). Both are valuable.

Metrics 60
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Beware The Consultant

infochachkie.com

Beware The Consultant John Greathouse – Posted in: Cash Flow Management , Launching Venture , Strategic Planning. There is an inherent conflict in a consultant’s business model and the needs of a startup. Given all the demands on your time, the hours spent educating a consultant regarding your business are costly.

Equity 40
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Crazy! 189 Answers To The Top Startup Questions On Your Mind

maplebutter.com

Written By Dan Martell on February 2nd, 2012 | Category: Hiring LeanStartup Marketing Metrics Startup Life | 6 Comments. What is the first step in creating an internet-based business (After planning) ? Honestly, all I do is map out a plan that’s unique for the business. No investor cares about a business plan.