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7 Ways To Improve Return On Your Marketing Investment

Startup Professionals Musings

For new product startups, search engine marketing (SEM) is still one of the most cost-effective and scalable lead-generation approaches. You can start an SEM campaign with as little as $50 today and get results very quickly. How many of these lead generation techniques are funded in your business plan?

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Test Your Aptitude for Business Internet Jargon

Startup Professionals Musings

See how many of the following “new” Internet concepts you recognize, and can explain in terms of value to your business. If you have heard the lingo, but most of these are not in your startup business plan, you are already in jeopardy as an entrepreneur: Blogging. Do you have a business presence there? Viral marketing.

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7 Startup Marketing Strategies To Bring In Customers

Startup Professionals Musings

For new product startups, search engine marketing (SEM) is still one of the most cost-effective and scalable lead-generation approaches. You can start an SEM campaign with as little as $50 today and get results very quickly. How many of these lead generation techniques are funded in your business plan?

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The Cost Equation for a Startup is Better Than Ever

Startup Professionals Musings

I come from a high-tech software background, and only a few years ago, it would cost at least a million dollars ($1M) for a team of professionals to produce any commercial software product. I now see and believe business plans that budget $1K for all this, versus a previous $20K or more. Technology costs.

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Startup Killer: the Cost of Customer Acquisition | For Entrepreneurs

www.forentrepreneurs.com

Blog About Log in Register Startup Killer: the Cost of Customer Acquisition In the many thousands of articles advising entrepreneurs on what they have to focus on to build successful startups, much has been written about three key factors: team, product and market, with particular focus on the importance of product/market fit.

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7 Lead-Generation Tactics Thrive On Limited Budgets

Startup Professionals Musings

For new product startups, search engine marketing (SEM) is still one of the most cost-effective and scalable lead-generation approaches. You can start an SEM campaign with as little as $50 today and get results very quickly. How many of these lead generation techniques are funded in your business plan?

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The Cost Equation for a Startup is Better Than Ever

Gust

I come from a high-tech software background, and only a few years ago, it would cost at least a million dollars ($1M) for a team of professionals to produce any commercial software product. I now see and believe business plans that budget $1K for all this, versus a previous $20K or more. Technology costs.

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