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This Week in VC with Dana Settle of Greycroft Partners

Both Sides of the Table

Monetization: virtual goods (1/3 of total revenues); Partnerships with major brands (currently partnered with H&M and Travel Channel); forecasted to hit 6mm users by end of Summer 2010. Helps content publishers and advertisers launch campaigns that develop viral distribution attributes and therefore gain “buzz.”.

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YouTube Marketing And Analytics: A Primer For Magnificent Success

Occam's Razor

The only reason I know loads of new people and brands is because of my subscription to their channels on YouTube. Some brands have channels with content that is rarely updated or it is just a digital repository of their TV commercials. Some have experimented with virality ( Pepsi Test Drive or Dove Beauty , etc.), Everyone wins.

Analytics 149
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VCs eating our own dog food: Using technology and analytics to make better investments

David Teten

A tool like Quuu identifies relevant, shareable content to keep your social media channels active. . We use Google Analytics, HubSpot, and LinkedIn Campaign Manager for the majority of our analytics. Qnary is one of numerous tools which can help build out your team members’ virtual presence. 3) Raise capital.

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6 Important Startup Trends that Defined 2011

mashable.com

Subscribe to the Business channel. How to Launch a Social Ambassador Campaign. Hyundai’s Super Bowl Blog Campaign a Lesson to Marketers. viral video. Global Syndication Partners. Subscription Service. 4 followers. Peer to peer. 1 follower. For more Business coverage. Follow Mashable Business. 13 Comments.

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How to Plan Your Social Integration Strategy

mashable.com

Subscribe to the Business channel. Meme Machine: ‘Hitler’ Skewers Google’s Social Search Plus 4 More Viral Topics. It has to be in your integrated campaign strategy. viral video. Global Syndication Partners. Facebook connect. 656 followers. Social plugins. 16 followers. For more Business coverage.

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9 Tips for Raising Startup Funds on AngelList

mashable.com

What is your viral coefficient? Subscribe to the Business channel. How Old Spice Revived a Campaign That No One Wanted to Touch. viral video. Global Syndication Partners. If you can name drop big customers, do that too — you want your profile to look impressive. Focus on traction. Angel investors. Angellist.

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Why Launching a Startup Is More Expensive Than You Think

mashable.com

We also provide custom campaigns for companies looking for something a bit more expansive. Partners W3 EDGE Concentric Sky Rackspace Intridea Dynect DNS Webtrends Global Syndication Partners ABCNews CNN Metro USAToday Yahoo ©2005-2011 Mashable, Inc. Sign in with Facebook or Twitter to get started! Check out our starter program.

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