Both Sides of the Table

APRIL 26, 2016

The key to being able to run a business that isn’t yet profitable (on operating margin) is availability of capital to finance losses and preferably at a cost that isn’t too punitive to the founders and employees. So if you paid $100 for a customer who converted via a Facebook ad or Google search ad (SEM) that is not your CAC.

Metrics 150

Metrics Cost Acquisition Startup 150

Both Sides of the Table

JULY 27, 2013

It’s this year’s Searching for Sugar Man. Seth responded to an entrepreneur’s request for financing and the entrepreneur wrote back a nastygram. But even if a VC is nasty a rant email back isn’t the right way to channel your frustration. Your churn rates are too high. Nearly every one.

Churn Rate 371

Churn Rate Vesting Viral eCommerce 371

Up and Running

APRIL 6, 2021

While obviously, building brand awareness and acquiring new customers is crucial, what businesses fail to do is pay attention to the churn. And this is a colossal slip both in terms of branding and finance because 32% of the customers don’t return after one bad experience. Publicly address issues and move to private channels.

Social Media 105

Social Media Media Customer Churn Rate 105

David Teten

DECEMBER 3, 2019

A tool like Quuu identifies relevant, shareable content to keep your social media channels active. . Coalesce address the more general problem of searching through large data sets for best fits. Pacer is useful to search prior litigation, bankruptcies, etc. TruthFinder and Intelius provide basic background vetting.

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

ConversionXL

NOVEMBER 17, 2022

It involves collecting and measuring data from interactions with your website, ecommerce store, social media channels, and mobile apps to make decisions based on audience or user behavior. For example, which channels drive the most traffic to your product page? Netflix is a great example of this. Prescriptive analytics.

Analytics 106

Analytics Metrics Channel Campaign 106

Cracking the Code

OCTOBER 10, 2008

This is misleading because in a recurring revenue model, Customer A is much more valuable to the business (assuming typical churn rates) as they will likely generate $360,000 of revenue for the business with renewals over that same three year period. Philippe Botteri. Bessemer SaaS Law #3. Philippe Botteri. Bessemer SaaS Law #5.

Software Review 48

Software Review North America Europe Metrics 48

Cracking the Code

DECEMBER 11, 2015

how many searches are available on Adwords) and what is the quota attainment and churn rate of the sales people as well as their profile SMB online sales (e.g., For this model, I like to understand how scalable the lead gen model is (e.g.,

San Francisco 48

San Francisco Churn Rate Silicon Valley Engineer 48