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30 Entrepreneurs Explain Why They Started Their Business

Hearpreneur

Having clients in America, Iceland, Denmark, Swiss and other European countries is very interesting & educative for me. Brands were no longer discovered in traditional media only; instead, consumers were discovering and embracing brands through cross-channel experiences in traditional media and searching online.

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Benchmarking Performance: Your Options, Dos, Don'ts and To-Die-Fors!

Occam's Razor

In my case I'm looking at Social Media (boss LOVES social!), A common source of such benchmarks (be it digital marketing or SEO or Landing Pages or anything really) is extensive surveys an organization might send out to a hand selected group or tweeted to the masses via social media.

Analytics 133
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Great Storytelling With Data: Visualize Simply And Focus Obsessively

Occam's Razor

The Directors, the Marketers, the Optimization employees and our resident social media gurus. To come up with the so what for the above user behavior, two posts for you: Multi-Channel Attribution Modeling: The Good, Bad and Ugly Models and Multi-Channel Attribution: Definitions, Models and a Reality Check.]. #6.

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The Story of Techbikers (You can Play a role too)

VC Cafe

I was traveling in India with my wife when the Icelandic volcano Eyjafjallajökull erupted, wreaking havoc in air travel worldwide. If I could motivate the founders and community members to channel all of their passion and perseverance into doing something for the good of society?—?we Qosmic Qadence. we will have a win-win.

Laos 138