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Transcript of Creating a Brand Name That Sticks

Duct Tape Marketing

Transcript of Creating a Brand Name That Sticks written by John Jantsch read more at Duct Tape Marketing. He is a brand strategist speaker, founder of Sticky Branding and the author of Brand New Name: A Proven, Step-by-Step Process to Create an Unforgettable Brand Name. You know my brand name is Duct Tape Marketing.

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Why (and how) you should let your customers do the advertising for you

Duct Tape Marketing

It had Windows 95 and could connect to the internet. When I first launched Hatchwise, I was still running an internet company I had started previously, called MyCustomLogo, which relied almost 100% on PPC ads to bring in new sales. I loved that little computer. I was in heaven.

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Invest in Israel Newsletter – June 2012 Edition

VC Cafe

The two companies have collaborated for a long time, with Facebook using Face.com’s technology to help users tag the faces of friends in pictures they upload on the social network with Face.com’s Photo Tagger service. Stanley is headquartered in New Britain, Connecticut, USA. PARADIGM IS SOLD TO APAX AND JMI FOR $1 BILLION.

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12 Questions: Meet Pamela Harvey (USA)

crowdSPRING Blog

I can be inspired by just about anything, from the texture of a stained jacquard fabric on a chair in an antiques store window, to the look of a mottled cement floor in an automotive body shop, to name just a few examples. I have almost total recall for visual elements (names? You have to love these font names, like nail polish colors.

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Finding Your Co-Founders

techcrunch.com

In consumer internet, that usually means one front-end user-facing developer, one back-end server-side developer, and ultimately a business person (details will come in a later post). In my case, I grew up in Connecticut and spent a fair amount of time in New York – all the while trying to start companies, relatively unsuccessfully.