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Continuous Deployment

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Lessons Learned: Customer Development Engineering

Startup Lessons Learned

SEPTEMBER 7, 2008

Lessons Learned by Eric Ries Sunday, September 7, 2008 Customer Development Engineering Yesterday, I had the opportunity to guest lecture again in Steve Blank s entrepreneurship class at the Berkeley-Columbia executive MBA program. Ive attempted to embed the relevant slides below. Talk about waste.

Customer Development

Customer Development Engineer San Francisco Developer

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Lessons Learned: SEM on five dollars a day

Startup Lessons Learned

SEPTEMBER 13, 2008

Lessons Learned by Eric Ries Saturday, September 13, 2008 SEM on five dollars a day How do you build a new product with constant customer feedback while simultaneously staying under the radar? Trying to answer that question at IMVU led me to discover Google AdWords and the world of search engine marketing. SEM is a simple idea.

SEM

SEM San Francisco Lean Continuous Deployment

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Lessons Learned: The three drivers of growth for your business.

Startup Lessons Learned

SEPTEMBER 22, 2008

I break the answer to that question down into three engines: Viral - this is the business model identified in the presentation as "Get Users." In this model, you take some fraction of the lifetime value of each customer and plow that back into paid acquisition through SEM, banner ads, PR, affiliates, etc.

San Francisco CPA SEM CTO Hire

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Lessons Learned: Test-Driven Development as andon cord

Startup Lessons Learned

SEPTEMBER 1, 2008

Lessons Learned by Eric Ries Monday, September 1, 2008 Test-Driven Development as andon cord You cannot control what you cannot see, and the hardest part of managing software projects is that the final product is so intangible. In almost all Agile Development systems, thousands of automated tests are run against every change to the software.

San Francisco Developer Continuous Deployment DC

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Lessons Learned: The lean startup

Startup Lessons Learned

SEPTEMBER 15, 2008

But by taking advantage of open source, agile software, and iterative development, lean startups can operate with much less waste. I am heavily indebted to earlier theorists, and highly recommend the books Lean Thinking and Lean Software Development. Labels: customer development , lean startup 8comments: Amy said.

Lean

Lean San Francisco Startup Continuous Deployment

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Thoughts on scientific product development

Startup Lessons Learned

SEPTEMBER 22, 2008

Lessons Learned by Eric Ries Monday, September 22, 2008 Thoughts on scientific product development I enjoyed reading a post today from Laserlike (Mike Speiser), on Scientific product development. The goal of iterative development is to give us guard rails so we dont veer off to either extreme. you can be incredibly scientific.

Product Development

Product Development Developer San Francisco Product

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Lessons Learned: Just-In-Time Scalability

Startup Lessons Learned

SEPTEMBER 2, 2008

After all, the worst kind of waste in software development is code to support a use case that never materializes. Labels: agile , continuous deployment 1 comments: timothyfitz said. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? How to listen to customers, and not just the loud.

San Francisco Continuous Deployment Agile Lean

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Lessons Learned: Using AdWords to assess demand for your new.

Startup Lessons Learned

NOVEMBER 7, 2008

Oops - there went several precious weeks of development effort down the drain. Dont worry about selecting particularly good keywords, if youre new to SEM. And if you dont know who your customer is, perhaps some customer development is in order? Turns out, there was aboslutely no demand whatsoever for that particular product.

Demand

Demand San Francisco Lean Continuous Deployment

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Lessons Learned: A new version of the Joel Test (draft)

Startup Lessons Learned

SEPTEMBER 10, 2008

I am convinced one of Joel Spolskys lasting contributions to the field of managing software teams will turn out to be the Joel Test , a checklist of 12 essential practices that you could use to rate the effectiveness of a software product development team. For more on continuous deployment, see Just-in-time Scalability.

Software Review

Software Review Technical Review San Francisco Continuous Deployment

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Lessons Learned: What does a startup CTO actually do?

Startup Lessons Learned

SEPTEMBER 30, 2008

When Ive asked mentors of mine who have worked in big companies about the role of the CTO, they usually talk about the importance of being the external face of the companys technology platform; an evangelist to developers, customers, and employees. So I initially gravitated to the CTO title, and not VP of Engineering. Heres my take.

CTO

CTO Fractional CTO CTO Hire Technical Review

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Smarticus — 10 things you could be doing to your code right now

Startup Lessons Learned

SEPTEMBER 10, 2008

Lessons Learned by Eric Ries Wednesday, September 10, 2008 Smarticus — 10 things you could be doing to your code right now Smarticus — 10 things you could be doing to your code right now A great checklist of techniques and tools for making your development more agile, written from a Rail perspective.

Software Review

Software Review San Francisco Technical Review Continuous Deployment

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On deployment

Startup Lessons Learned

SEPTEMBER 2, 2008

Lessons Learned by Eric Ries Tuesday, September 2, 2008 On deployment My favorite question to ask a software development team is "how do you do a release." You can tell a lot about a company from their deployment flow. Usually, whatever is used as a development cycle. Do the engineers understand what they are building?

San Francisco Continuous Deployment Lean DC

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Andrew Chen: Growing renewable audiences

Startup Lessons Learned

SEPTEMBER 12, 2008

The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? Case Study: Continuous deployment makes releases n. Towards a new entrepreneurship ► 2009 (88) ► December (4) Continuous deployment for mission-critical applica. Two Ways to Hold Entrepreneurs Accountable (for Ha.

Audience San Francisco Continuous Deployment Lean

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Lessons Learned: Ideas. Code. Data. Implement. Measure. Learn

Startup Lessons Learned

SEPTEMBER 2, 2008

Its inspired by the classic OODA Loop and is really just a simplified version of that concept, applied specifically to creating a software product development team. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? Case Study: Continuous deployment makes releases n.

San Francisco Continuous Deployment Lean DC

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Lessons Learned: Throwing away working code

Startup Lessons Learned

FEBRUARY 28, 2009

This builds on a lot of great thinking that has come before, like the agile movements insistence that only the creation of working code counts as progress for a software development team. Ive told the story of how this desperation turned us on to Google AdWords in SEM on five dollars a day. Pretty soon we ran out of friends.

San Francisco Continuous Deployment Lean DC

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How to listen to customers, and not just the loud people

Startup Lessons Learned

SEPTEMBER 14, 2008

Later, when the company was much larger, we had everyone on our engineering team agree to sit in on one usability test every month. It wasnt a huge time commitment, but it meant that every engineer was getting regular contact with an actual customer, which was invaluable. Case Study: Continuous deployment makes releases n.

San Francisco Customer Lean Continuous Deployment

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Lessons Learned: Great open source scalability tools from Danga

Startup Lessons Learned

SEPTEMBER 5, 2008

The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? Case Study: Continuous deployment makes releases n. Towards a new entrepreneurship ► 2009 (88) ► December (4) Continuous deployment for mission-critical applica. Two Ways to Hold Entrepreneurs Accountable (for Ha.

Open Source San Francisco Continuous Deployment Lean

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How to get distribution advantage on the iPhone

Startup Lessons Learned

SEPTEMBER 18, 2008

Even with only a few months of development, third parties have crammed every single category in the store full of apps. All I see is a name, an icon, a price, the developers name, and a review star-rating. If you sell an online service that solves a defined problem, you can compete in SEO or SEM. I cant really tell.

Distribution San Francisco Lean Continuous Deployment

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Lessons Learned: The one line split-test, or how to A/B all the time

Startup Lessons Learned

SEPTEMBER 15, 2008

The goal is to have split-testing be a continuous part of our development process, so much so that it is considered a completely routine part of developing a new feature. I had the opportunity to pioneer this approach to funnel analysis at IMVU, where it became a core part of our customer development process.

San Francisco Lean Technical Review Continuous Deployment

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Marc Prensky's Weblog: Cell Phones in Class

Startup Lessons Learned

SEPTEMBER 10, 2008

The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? Case Study: Continuous deployment makes releases n. Towards a new entrepreneurship ► 2009 (88) ► December (4) Continuous deployment for mission-critical applica. Two Ways to Hold Entrepreneurs Accountable (for Ha.

San Francisco Continuous Deployment DC Lean

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Lessons Learned: Lo, my 5 subscribers, who are you?

Startup Lessons Learned

SEPTEMBER 18, 2008

I originally thought I might get some development process tips (I manage developers), but I find that Im really enjoying your business tips (SEM, listening to customers, etc.). The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? Case Study: Continuous deployment makes releases n.

San Francisco Lean Continuous Deployment DC

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Seth Godin: How often should you publish?

Startup Lessons Learned

SEPTEMBER 10, 2008

The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? Case Study: Continuous deployment makes releases n. Towards a new entrepreneurship ► 2009 (88) ► December (4) Continuous deployment for mission-critical applica. Two Ways to Hold Entrepreneurs Accountable (for Ha.

San Francisco Continuous Deployment Lean DC

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How to Usability Test your Site for Free

Startup Lessons Learned

SEPTEMBER 16, 2008

The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? Case Study: Continuous deployment makes releases n. Towards a new entrepreneurship ► 2009 (88) ► December (4) Continuous deployment for mission-critical applica. Two Ways to Hold Entrepreneurs Accountable (for Ha.

San Francisco Continuous Deployment Lean DC

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Lessons Learned: Greasemonkey compiler

Startup Lessons Learned

SEPTEMBER 6, 2008

The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? Case Study: Continuous deployment makes releases n. Towards a new entrepreneurship ► 2009 (88) ► December (4) Continuous deployment for mission-critical applica. Two Ways to Hold Entrepreneurs Accountable (for Ha.

San Francisco Continuous Deployment Lean DC

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Waves of technology platforms

Startup Lessons Learned

SEPTEMBER 8, 2008

The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? Case Study: Continuous deployment makes releases n. Towards a new entrepreneurship ► 2009 (88) ► December (4) Continuous deployment for mission-critical applica. Two Ways to Hold Entrepreneurs Accountable (for Ha.

San Francisco Technology Continuous Deployment Lean

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Not crossing the chasm

Startup Lessons Learned

SEPTEMBER 2, 2008

The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? Case Study: Continuous deployment makes releases n. Towards a new entrepreneurship ► 2009 (88) ► December (4) Continuous deployment for mission-critical applica. Two Ways to Hold Entrepreneurs Accountable (for Ha.

San Francisco Continuous Deployment Lean DC

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Lessons Learned: The lean startup comes to Stanford

Startup Lessons Learned

SEPTEMBER 28, 2008

The entrepreneurship progarms of the business, engineering, and undergraduate schools are all tackling the subject this semester, and Im honored to be part of it. Let me end with a challenge: see if you can find and kill just one myth in your development team. Case Study: Continuous deployment makes releases n.

Lean

Lean San Francisco Continuous Deployment Startup

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You don't need as many tools as you think

Startup Lessons Learned

SEPTEMBER 22, 2008

We had all the tools in place but we didn’t actually practice agile development. No fancy tools needed here — it’s about the mentality, attention to detail, and the actions that foster agile development, not the tools & systems you set up in place to facilitate this.

San Francisco SCRUM Lean Continuous Deployment

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Lessons Learned: Don't launch

Startup Lessons Learned

MARCH 13, 2009

Do some Customer Development instead. Start with a five-dollar-a-day SEM campaign. Hold yourself and your PR agency accountable for developing a high level of understanding of these questions ahead of time. the most sensible SEM advice Ive read - discussed in the context of a real situation. Help you raise money.

San Francisco PR Lean Early Stage

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Lessons Learned: Q&A with an actual reader

Startup Lessons Learned

SEPTEMBER 29, 2008

The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? Case Study: Continuous deployment makes releases n. Towards a new entrepreneurship ► 2009 (88) ► December (4) Continuous deployment for mission-critical applica. Two Ways to Hold Entrepreneurs Accountable (for Ha.

San Francisco Lean Continuous Deployment DC

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Lessons Learned: The App Store after the gold rush

Startup Lessons Learned

OCTOBER 7, 2008

On the web, we have many of these channels: SEM, SEO, world of mouth, PR and viral. If and when a good SEM solution shows up for iPhone, you may be able to use it to artificially drive your app into the Top 25, as a one-time event. Or if your lifetime value is high enough, you can just keep spending on SEM.

San Francisco Lean Retention SEM