ConversionXL

JULY 8, 2021

Conversions are crucial to your business. But a good conversion rate doesn’t always mean more sales. The magic of a conversion rate formula lies in gleaning marketing insights. In this article, we’ll explore how to calculate conversion rates and its application across different channels and customer journeys.

Conversion 156

Conversion CPA Metrics Analytics 156

ConversionXL

MARCH 13, 2019

But the B2B ecommerce market is growing exponentially , estimated to reach $1.2 Ecommerce sales are growing for traditional B2B businesses as well as direct-to-consumer brands, which are opening wholesale sides to get a slice of the growing B2B ecommerce pie. B2B ecommerce: 2 key differences of B2B buyers.

B2B 130

B2B eCommerce B2C Sales Cycle 130

ConversionXL

NOVEMBER 3, 2016

Conversion optimization is a little different if you’re in B2B. Some of the same underlying principles apply, but because of the inherent differences in buying decisions and sales cycles, pulling B2C optimization practices straight from the book might be a bad idea. When would you ever try to produce less sales in B2C eCommerce?

B2B 48

B2B Conversion B2C Sales Cycle 48

ConversionXL

NOVEMBER 5, 2020

My agency wouldn’t have expanded beyond digital PR if it weren’t for early client conversations. I know this language sounds formal and stuffy, but high-ticket service sales cycles are long. For example, you may design beautiful looking websites, but your clients want something that looks great and performs as a lead generator.

PR 120

PR B2B Lean Audience 120