Cost Customer Development SEM Startup 
Steve Blank
SEPTEMBER 7, 2009
Finally, I’ll write about how Eric Ries and the Lean Startup concept provided the equivalent model for product development activities inside the building and neatly integrates customer and agile development. Three to six months after first customer ship, if Sales starts missing its numbers, the board gets concerned.
Startup Lessons Learned
SEPTEMBER 13, 2008
Lessons Learned by Eric Ries Saturday, September 13, 2008 SEM on five dollars a day How do you build a new product with constant customer feedback while simultaneously staying under the radar? SEM is a simple idea. Since we were only paying per click, it didnt cost us anything to cast a wide net. Expo SF (May.
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Startup Lessons Learned
SEPTEMBER 7, 2008
Lessons Learned by Eric Ries Sunday, September 7, 2008 Customer Development Engineering Yesterday, I had the opportunity to guest lecture again in Steve Blank s entrepreneurship class at the Berkeley-Columbia executive MBA program. Can this methodology be used for startups that are not exclusively about software?
Startup Lessons Learned
SEPTEMBER 15, 2008
Lessons Learned by Eric Ries Monday, September 8, 2008 The lean startup Ive been thinking for some time about a term that could encapsulate trends that are changing the startup landscape. After some trial and error, Ive settled on the Lean Startup. Of course, many startups are capital efficient and generally frugal.
Startup Lessons Learned
NOVEMBER 7, 2008
It was one of those brilliant startup brainstorms that comes to the team in a flash, with a giant thunderclap. We had endless arguments internally about what features it should include, how the avatars should look, and how much it should cost. Dont worry about selecting particularly good keywords, if youre new to SEM.
Startup Lessons Learned
SEPTEMBER 30, 2008
Lessons Learned by Eric Ries Tuesday, September 30, 2008 What does a startup CTO actually do? When Ive asked mentors of mine who have worked in big companies about the role of the CTO, they usually talk about the importance of being the external face of the companys technology platform; an evangelist to developers, customers, and employees.
Both Sides of the Table
MARCH 11, 2011
He took out an ad in the Yellow Pages (it was the early 80′s, pre Internet), which cost him $1,000 / month for a half-page ad. Not because they didn’t want to do Pay-per-click (they are huge buyers of SEM) but because they didn’t want other people to know what they paid for clicks! Think YouTube vs. the rest.
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