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Founder Interview: Richard Lavina Innovating Accounting Services with Taxfyle

The Startup Magazine

Richard Lavina, CPA, Co-Founder and CEO of Taxfyle. Richard: I went to school for accounting and followed a path after graduation that those of us in that major typically follow: I started working for a CPA firm in Miami. TSM: What inspired you to start Taxfyle? I figured if I was having that issue, other people might be, too.

CPA 149
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Transcript of Building a Personalized Connection to Win Ideal Clients

Duct Tape Marketing

If you’re looking to hire a speaker for a conference then click here. So for instance, I know a printing company that has 11 different salespeople, and each one of them is going after a different vertical market, a target market. And then all the pages that follow are related to that individual.

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Lack Management Support or Buy-in? Embarrass Them!

Occam's Razor

Or we are insulted that they won't accept our recommendations, after all we are the experts here and that's why they hired us!! Or from your survey vendors such as the ACSI or the iPSI benchmarks for Customer Satisfaction for various companies / industry verticals. Often no amount of our own credibility can drive change.