ConversionXL

NOVEMBER 23, 2022

This event focused on relationship building and a lot of work was put into building curated groups to have fruitful round table discussions. More networking and curated roundtables, less gurus and swag. We arranged vetted and curated groups for roundtable discussions , and matched everyone with other like-minded people.

B2B 94

B2B Marketing Curation PPC 94

ConversionXL

JUNE 16, 2022

For example, for Twitter, a social media manager will generate engagement reports, whereas a content marketing manager will look at click-through rate and conversion rate. Campaign reports will cover results such as sales figures, leads generated, and cross-channel engagement for the period. How to create a marketing playbook.

Campaign 149

Campaign CTO Marketing Social Media 149

Duct Tape Marketing

FEBRUARY 22, 2017

Here’s what you’ll learn how to do: Use LinkedIn, and later other social networks like Twitter, to curate a list of high-value, warmly-connected prospects. We’re not shotgunning emails to the masses, and 150-300 per week is a list you can curate. Day 1: Post hiring ad for lead generation VA. The strategy in a nutshell.

Curation 44

Curation Lead Generation Technical Review Email 44

ConversionXL

NOVEMBER 9, 2021

Delivers value to top-of-funnel users through various resources and begins the process of engagement and lead nurturing. This landing page from AI-powered brand tracking platform Latana is a powerful example of how to promote lead generation-focused guides. Latana keeps things simple above the fold.

Audience 156

Audience Video Software Review Conversion 156

ConversionXL

JUNE 2, 2022

ABM doesn’t stop at lead generation or new opportunities. ABM teams then began curating content and tagging it by use case, industry, and persona. They haven’t completed a form, joined a webinar, or requested a demo. Sales finds aligned accounts and works with marketing to create customized journeys.

Customer 98

Customer Marketing Channel Acquisition 98

Up and Running

MAY 21, 2014

But think that that, you know, leads to a great deal of the disconnect that you see; a lot of sales teams are measured on deals closed, and marketing teams are measured on leads generated, and sometimes leads generated is a very fuzzy term when it comes to actually business that can be closed. Twitter Giveaway].

Marketing 72

Marketing Social Media Sales Media 72

ConversionXL

OCTOBER 30, 2021

To capture intent and drum up interest, you run an ad that directs traffic to a product demo page. Focusing on engagement is important; this is the currency social platforms use to curate feeds algorithmically. At the bottom of your funnel, your marketing goal is to turn loyal customers into lead generators.

Customer 140

Customer Marketing Social Media CPA 140