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Lean Startups aren't Cheap Startups

Steve Blank

For those of you who have been following the discussion, a Lean Startup is Eric Ries ’s description of the intersection of Customer Development , Agile Development and if available, open platforms and open source. And most startup code and features end up on the floor as customers never really wanted them.

Lean 244
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Seven Things Your Customers Can Do Better Than You

YoungUpstarts

by Bill Lee, author of “ The Hidden Wealth of Customers: Realizing the Untapped Value of Your Most Important Asset “ The old paradigm works like this: Your company produces goods and services that help customers get a job done. In return, the customers pay you money.

Customer 168
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Launching a Portfolio Acceleration Platform at a Venture Capital or Private Equity Fund

David Teten

Nick Kim , Crosscut’s Head of Platform, in his presentation at the 4th Annual VC Platform Summit, shared their Platform development methodology, which he viewed as an exercise in product development. For example, recruiting writ large is useful at all stages of development. Customer Development.

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Are You Putting Your Rock Star Customers To Work?

YoungUpstarts

Talented product developers. Customer content and engagement built rapid growth in the success of Intel ’s social media and Web-based marketing efforts, increasing “customer contacts” by a factor of tenfold and overall page views by 100x. Community marketing is the best way to leverage Rock Star customers.

Customer 154
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How To Create Customer Personas With Actual, Real Life Data

ConversionXL

Fueled by data driven research that map out the who behind the buying decisions of your products or services, customer personas can help inform everything from more effective copy to product development. The post How To Create Customer Personas With Actual, Real Life Data appeared first on ConversionXL.

Customer 133
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Common Growth Hacking Myths (and How Growth Actually Works)

ConversionXL

Ryan Holiday , Author of The Obstacle Is The Way : “At the core, marketing is lead generation. On Sean’s GrowthHackers.com , categories include… So, essentially everything from customer development and onboarding to persuasion and social marketing fall under the umbrella of growth hacking. Conclusion.

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The Ultimate Guide to Starting a Software Company

Up and Running

Another great way to test your idea is to create a minimum viable product, or MVP. This is the simplest version of your product minus the frills and frosting. It’s a particularly popular strategy in the world of product development and is used to quickly and quantitatively test a product or a product feature.