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Lessons Learned: Customer Development Engineering

Startup Lessons Learned

Lessons Learned by Eric Ries Sunday, September 7, 2008 Customer Development Engineering Yesterday, I had the opportunity to guest lecture again in Steve Blank s entrepreneurship class at the Berkeley-Columbia executive MBA program. Ive attempted to embed the relevant slides below. Talk about waste.

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Lessons Learned: The three drivers of growth for your business.

Startup Lessons Learned

In this model, you take some fraction of the lifetime value of each customer and plow that back into paid acquisition through SEM, banner ads, PR, affiliates, etc. For example, its always nice to have someone constantly optimizing your SEM accounts, driving down your CPA. But its not really viral growth, even when its exponential.

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Lessons Learned: Test-Driven Development as andon cord

Startup Lessons Learned

Lessons Learned by Eric Ries Monday, September 1, 2008 Test-Driven Development as andon cord You cannot control what you cannot see, and the hardest part of managing software projects is that the final product is so intangible. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup?

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Lessons Learned: The lean startup

Startup Lessons Learned

But by taking advantage of open source, agile software, and iterative development, lean startups can operate with much less waste. I am heavily indebted to earlier theorists, and highly recommend the books Lean Thinking and Lean Software Development. Labels: customer development , lean startup 8comments: Amy said.

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Lessons Learned: Using AdWords to assess demand for your new.

Startup Lessons Learned

Oops - there went several precious weeks of development effort down the drain. Dont worry about selecting particularly good keywords, if youre new to SEM. And if you dont know who your customer is, perhaps some customer development is in order? Turns out, there was aboslutely no demand whatsoever for that particular product.

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How to Decrease the Odds That Your Startup Fails

Both Sides of the Table

This is precisely why MakeSpace is growing so rapidly in its core markets: New York, Chicago and Washington DC where they can literally come and pick up your furniture and move it away and you never had to visit a facility and they do this at a cheaper price than incumbents by centralizing the location and thus having cheaper infrastructure costs.

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Lessons Learned: Just-In-Time Scalability

Startup Lessons Learned

After all, the worst kind of waste in software development is code to support a use case that never materializes. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? Thoughts on scientific product development Lo, my 5 subscribers, who are you? Seth Godin: How often should you publish?