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Lessons Learned: The one line split-test, or how to A/B all the time

Startup Lessons Learned

Lessons Learned by Eric Ries Monday, September 15, 2008 The one line split-test, or how to A/B all the time Split-testing is a core lean startup discipline, and its one of those rare topics that comes up just as often in a technical context as in a business-oriented one when Im talking to startups. October 4, 2008 10:33 AM Amitt Mahajan said.

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Create Structure out of the Gate and You’ll Thank Yourself Later

Feld Thoughts

His most recent company, Filtrbox, participated in the inaugural Techstars class (Techstars Boulder 2007) and was a win for all parties involved; Filtrbox was acquired in 2010 by Jive Software (NASDAQ: JIVE). One of them used to be a lead developer at [insert hot consumer tech company here]. There is $350k left in the bank.

Burn Rate 152
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Minimum Viable Team

This is going to be BIG.

In a way, you can think of BD as “sales when you don’t know what the product is yet.” It’s basically working with potential outside partners to reach your business goals--which could be revenue, distribution, financing, product development, awareness, etc.

PR 144
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How to Create a Compelling Unique Selling Proposition

ConversionXL

The USP that communicates this is: “ConvertKit helps you find your audience, turn them into true fans, and earn a living as a creator with our audience building and email marketing software.”. Advocates are more likely to agree to an interview due to positive sentiment. However, it’s necessary due to the nature of the interaction.

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Real Unfair Advantages

A Smart Bear: Startups and Marketing for Geeks

No wait, I forgot, actually the question is: What happens when employee #2 makes off with your code and roadmap and marketing data and customer list, moves to Bolivia, and starts selling your stuff world-wide at one-tenth the price? You don't have an "edge" just because you're passionate, hard-working, or "lean.". Like what??

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Good enough never is (or is it?)

Startup Lessons Learned

One of the sayings I hear from talented managers in product development is, “good enough never is.&# And, most importantly, it helps team members develop the courage to stand up for these values in stressful situations. Over time, such teams either explode due to irreconcilable differences or dramatically slow down.

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The Ultimate Inventor’s Guide to Inventing Things

Up and Running

What product doesn’t function like people wish it would? To find out what people are complaining about, read forums, turn to your social media accounts, and read reviews. Here’s an example of a great sell sheet for a product called Well Well Wow! Your sell sheet should include: Your product name. A benefit statement.