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13 ways to master UX testing for your startup

The Next Web

1) Embrace guerilla usability testing. The truth is that with guerilla usability testing, it can be done quickly and with minimal costs. Don’t wait too long until your first session; start as soon as you have your first design idea!”. Minjeong Kim, Product Designer, Coursera. Nadav Poraz, Founder, WhoSampled. 7) Simplify.

Cofounder 157
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Seven Innovation Fundamentals for Leaders

Gregg Fraley, Author of Jack's Notebook

Invest in Frameworks, But First, Establish a Culture Where Innovation Thrives. More structure is needed as fundamentals take hold, and that means an innovation process framework. More structure is needed as fundamentals take hold, and that means an innovation process framework. Innovation Fundamentals for Leaders.

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Purpose Driven Innovation

Gregg Fraley, Author of Jack's Notebook

Do Purpose First, Select a Framework, Then Do Projects. In the innovation space there is endless discussion about frameworks. Can I blend frameworks? If everyone else is jumping off the Design Thinking bridge shouldn’t we? Using a structured innovation framework is a project success factor. Which is best?

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Tune-In To Taster Tools On Thursday

Gregg Fraley, Author of Jack's Notebook

Gregg knows several innovation frameworks, including Design Thinking and Osborn-Parnes Creative Problem Solving (aka “CPS). He’s familiar with tools in Lean, Agile, and DeBono’s Thinking Hats.

Agile 62
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Eleven Innovation Bullets to Dodge

Gregg Fraley, Author of Jack's Notebook

Design Thinking alone will not guarantee success (or any other framework, Agile, Lean, etc.). Framework training is useful, but you can get into the weeds and get killed if you don’t have other fundamentals sorted out. If you don’t have Talent, superior talent, you’ll fail.

Agile 69
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Innovation Training Under Utilized

Gregg Fraley, Author of Jack's Notebook

Poor knowledge of innovation process, approaches and frameworks. Yes, you can train people in creative thinking, Front-End-of-Innovation (FEI) frameworks, problem solving, and meeting facilitation. Knowledge of frameworks like Lean, Agile, CPS and Design Thinking are essential.

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Innovation MoshPit

Gregg Fraley, Author of Jack's Notebook

The scaffolding for mash-up thinking in the IdeaKeg framework is a necessary factor in any complex concept blend. What’s more powerful than IdeaKeg is an even broader concept blending framework. In fact, the combination of this new tool with those older frameworks can make those methods more effective.