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Paranoid Companies Miss the Best New Opportunities

Startup Professionals Musings

For instance, Dell and HP are strong competitors on notebook computers, but both offer Intel processors, rather than building their own to keep component costs down and broaden their application market through compatibility. For example, if you're selling a travel magazine, you could add a free travel video when someone buys a subscription.

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Your Toughest Competitor May be Your Best Partner

Startup Professionals Musings

For instance, Dell and HP are strong competitors on notebook computers, but both offer Intel processors, rather than building their own to keep component costs down and broaden their application market through compatibility. For example, if you're selling a travel magazine, you could add a free travel video when someone buys a subscription.

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Debating the Tech Bubble with Steve Blank: Part I

Ben's Blog

We are not in a technology bubble. We have not even taken a major step towards a technology bubble. So let us first ask if “a very high percentage of the population&# has bought into a distorted premise about the future growth prospects for technology. Thirdly, the market is far bigger. The internet is working.

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From Loyalty Programs To Fan Clubs, A Paradigm Shift

YoungUpstarts

CRM became more sophisticated, resulting in detailed monthly statements and targeted direct marketing. My company won the ROI of The Year award from The Banker magazine in 2004, something I was very proud of. We experimented with tap and go technology, both on cards as well as embedded in mobile phones.

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7 Incredible Web Design, Branding, Digital Marketing Experiences

Occam's Razor

Songza demonstrates great use of technology, but not in an in your face look at how smart we are way. But a vast majority of TV commercials, or magazine ads or even billboards, are clever/beautiful/joy-evoking. the reviews. Read their invitation to get you to write a review. Then some reviews (they float by).

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Which Are More Legible: Serif or Sans Serif Typefaces?

alexpoole.info

In 2003 as part of my master’s degree I reviewed over 50 empirical studies in typography and found a definitive answer. Part 2 reviews the evidence for and against the legibility of serif and sans serif typefaces. However, Tinker commented that perceived legibility was due to a great extent to familiarity with the typeface.