Both Sides of the Table

MARCH 25, 2016

It says that selling an airplane ticket for $500 and getting paid a $5 fees by the airlines (1% gross margin) is not the same thing as selling $500 of software that you built (>90% gross margin). Sam did all this analysis before even deciding to build V1 of his software and before we put serious money behind him launching.

Startup 150

Startup Seed Money DC Software Review 150

Austin Startup

MARCH 26, 2019

I frequently see promising startups with a great product and strong initial economics hit a wall due to the piling up of problems relating to these questions, or what I like to call the ‘DTC death by a thousand cuts’. How will you take advantage of SEO and SEM? What about appealing to a certain lifestyle category?

Technical Review 49

Technical Review Software Review China Acquisition 49

Duct Tape Marketing

NOVEMBER 15, 2023

17:30] How deep into financials and metrics do you get before taking a client on? [19:01] Click on over and give us a review on iTunes, please! That can then be distributed through owned, earned, and paid, right? [07:17] What is you cross-channel acquisition strategy? [11:13] 22:02] Where can people learn more about your work?

Channel 63

Channel Acquisition Framework B2B 63

ConversionXL

SEPTEMBER 5, 2019

This post will outline the entire process, giving code examples, data analysis examples, survey questions—the whole thing. They can be utilized across teams— UX , CRO, social media, SEM, SEO , etc., Here’s the code in R for that (where x is your data frame): pcanalysis <- prcomp(x, scale = TRUE, center = TRUE) plot(pcanalysis).

Software Review 115

Software Review Design Agile Analytics 115

Startup Lessons Learned

SEPTEMBER 15, 2008

Focus on the output metrics of that part of the product, and you make the problem a lot more clear. To promote this metrics discipline, we would present the full funnel to our board (and advisers) at the end of every development cycle. Code To make split-testing pervasive, it has to be incredibly easy.

San Francisco 166

San Francisco Lean Technical Review Continuous Deployment 166

www.forentrepreneurs.com

FEBRUARY 2, 2010

Business model viability, in the majority of startups, will come down to balancing two variables: Cost to Acquire Customers (CAC) The ability to monetize those customers, or LTV (which stands for Lifetime Value of a Customer) Successful web businesses have long understood these metrics as they have such an easy way to measure them.

Acquisition 103

Acquisition Cost Customer Entrepreneur 103

ConversionXL

MARCH 7, 2017

This post will outline the entire process, giving code examples, data analysis examples, survey questions – the whole thing. They can be utilized across teams – UX, CRO, Social Media, SEM, SEO, etc., Here’s the code in R for that (where x is your data frame): pcanalysis <- prcomp(x, scale = TRUE, center = TRUE).

Software Review 102

Software Review Design Agile Analytics 102

ConversionXL

DECEMBER 2, 2015

Define your target metrics. 100 conversions is possible in only the most remote cases and with an incredibly high delta in behavior, but only if other requirements like behavior over time, consistency, and normal distribution take place. This can result in calling a result early due to ‘spotting a trend’ (impossible).

Technical Review 48

Technical Review Analytics Framework Software Review 48