Remove Engineer Remove Retention Remove Vertical Remove Viral
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7 High-Performing Ecommerce Marketing Strategies for 2022

ConversionXL

Use semiotic analysis (the study of signs and symbols) to reverse engineer effective messages: Determine the feeling you’d like to elicit; Choose words and phrases (as well as colors and symbols) that relate to those feelings; Weave those words into your messaging. Customers can now shop directly from the SERP (search engine results page).

eCommerce 129
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The #1 thing successful founders think about for their next startups

Hippoland

As always, there are exceptions: if you build a viral consumer product (such as an Instagram) where people are just coming to your site / app in droves at no cost to you, then you’ve got a great business. You will use your fridge for a decade or more so the retention here is high. But, the retention is terrible / non-existent.

Founder 48
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The #1 thing successful founders think about for their next startups

Hippoland

As always, there are exceptions: if you build a viral consumer product (such as an Instagram) where people are just coming to your site / app in droves at no cost to you, then you’ve got a great business. You will use your fridge for a decade or more so the retention here is high. But, the retention is terrible / non-existent.

Founder 48
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How to create a profitable Freemium startup (spreadsheet model included!)

andrewchenblog.com

For freemium businesses, particularly ones that are social apps, there’s often a word of mouth or viral component, which we’ll cover in a second. Funnel Once you get your users registered onto the site, then there’s the question of how convert to paying customers, and whether there are any viral effects.

CPA 51
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CEO Friday: Why we don’t hire.NET programmers

blog.expensify.com

I am the VP of Engineering at a cutting-edge startup that sells software built on the.NET platform. You whine about how hard it is to find good engineers, then go on and on about how you intentionally avoid at least half of the market for skilled people? It’s like arguing against vertical software. How about ABAPer?

Java 107