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CXL Live 2017 Recap: Optimization & Growth Insights from 20+ Experts

ConversionXL

Your brain can process about five items in a list at once. If you have 6-25 items, put them in a select dropdown. It needs to get approved by HR, finance, marketing, etc. Semantic design: are you designing for the content inside this experience? Put the primary action on the right. Search dropdown. Show progress.

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Not All Traffic Is Created Equal

www.pakman.com

And Pinterest lights up around home design, apparel, food and other commercial items. (I General news carries the lowest CPCs whereas specific verticals like healthcare and finance command higher CPCs. The rest is just semantics. Twitter responds far better to true news and topical information sharing. Andres Moran. Matt DeLoca.

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The Option Pool Shuffle

venturehacks.com

Reading on, the term sheet states, “The $8 million pre-money valuation includes an option pool equal to 20% of the post-financing fully diluted capitalization.&# That does work if the company gets sold before another round of financing. This can be done on any financing or M&A event.