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[Review] Social Marketology

YoungUpstarts

Providing a methodical framework covering strategy, organisation, execution and measurement, the book provides a step by step process to managing the social media marketing function. Ric Dragon’s seminal publication “ Social Marketology: Improve Your Social Media Processes and Get Customers to Stay Forever ” is different.

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How to Scale Organic Traffic (Without Writing a Million Blog Posts)

ConversionXL

Quora Spaces is already gaining traction in organic search. The feature also has to address a need that people are searching for. In each case, an extension to the existing solution was shipped in a search engine–friendly way and now drives a lot of organic traffic, while also improving the product. Quora Spaces. Look at Amazon.

SEO 159
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Social, Agile, and Transformation: Strategic Agile Thinking: Balancing Value, Innovation and Research

ctotodevelopers.blogspot.com

Using the framework Should these principles be a driving framework for self organizing teams, or should there be formal process or governance around it? No Scrum Master? Lijit Search. More to come. Isaac Sacolick. at 8:15 AM. Email This BlogThis! What is Really Meant by Failing Early, Failing Oft. ► November. (3).

Agile 40
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Lessons Learned: A new version of the Joel Test (draft)

Startup Lessons Learned

There are several ways to make progress evident - the Scrum team model is my current favorite. If you have a true cross-functional team, empowered (a la Scrum) to do whatever it takes to succeed its likely they will converge on the result quickly. When its receding, we rescope. Do you have a spec? August 31, 2009 9:17 PM Anonymoussaid.

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Create a “Content Playground” that’s Fun for Buyers (and Lucrative for You)

ConversionXL

In the past, we’ve assumed that potential customers would always arrive at our website after Googling a specific search term, and we’d make them “aware” of a problem and how our product solves this problem. How Atlassian used the conceptual, strategic, and tactical frameworks . Distribution framework. The strategic level.

Agile 139
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The Hard Life of an Optimizer – Yuan Wright [Video]

ConversionXL

billion to building testing some of the largest function on the web site from site search to navigation for headers to footers to check out, you name it. Does that sit into the Agile scrum team? Are they bearing the scrum, bearing the team or everywhere. It’s really, really powerful. It’s a wonderful journey.

Video 48
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You don't need as many tools as you think

Startup Lessons Learned

Heres something I can relate to: We used assembla for subversion, scrums, milestones, wikis, and for general organizational purposes. Scrum reports would come in once a month, nobody was actually responsible for anything. We had all the tools in place but we didn’t actually practice agile development.