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Lessons Learned: The three drivers of growth for your business.

Startup Lessons Learned

In this model, you take some fraction of the lifetime value of each customer and plow that back into paid acquisition through SEM, banner ads, PR, affiliates, etc. For eBay, this is caused by the incredible network effects of their business (so-called demand-side increasing returns and supply-side increasing returns).

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Cracking The Code: Getting the most of your online marketing: the In.

Cracking the Code

Getting the most of your online marketing: the In & Out of SEM/SEO. Feedburner Network. Paperblog network. on a scale of 1-4). on a scale of 1-4). The videos can be watched at Bessemer Online Marketing Portal (the other materials are not public). David Cowan. Justin Label. Jeremy Levine. Sarah Tavel. Raj Kapoor. Tariq Krim.

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Lessons Learned: The lean startup

Startup Lessons Learned

For example, one angel investor reportedly invested in several hundred social networking ventures employing this philosophy. ► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th.

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Lessons Learned: Customer Development Engineering

Startup Lessons Learned

Customers found it confusing and it turned out to be at odds with our fundamental value proposition (which really requires an independant IM network). Unfortunately, positioning our product as an "IM add-on" was a complete mistake. So we had to completely throw that code away, including all of its beatiful tests and specs. Talk about waste.

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How to get distribution advantage on the iPhone

Startup Lessons Learned

If you sell an online service that solves a defined problem, you can compete in SEO or SEM. And in some markets its decisive, because of well-known network effects (as happened with Microsoft, eBay, and many others). This can even vary by category, as people apply different criteria to games vs. utilities vs. social networking apps.

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Lessons Learned: Great open source scalability tools from Danga

Startup Lessons Learned

Spray files across cheap disks on your network. ► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. MogileFS - "Distributed (meta) file system. Pay less for storage.

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How to listen to customers, and not just the loud people

Startup Lessons Learned

This was 2004, and we had never even heard of MySpace, let alone had any understanding of social networking. It required hearing customers say it over and over again for us to take a serious look, and eventually to realize that social networking was core to our business. But the early customers all compared it to MySpace.