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30 Entrepreneurs Forecast Where Their Business Will Be In Five Years

Hearpreneur

Most people's search platforms provide regurgitated results when people input a search query, but TruePeopleSearch strives to make more accurate information available to people who search for others. In the next five years, TruePeopleSearch will be a top-rated platform that provides institutional-backed search results on people.

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Alternatives to Layoffs in Tech: Maintaining a Stable Workforce

ReadWriteStart

This is why many businesses are searching for alternatives to layoffs as a method to get through these challenging times. Coca-Cola offered voluntary separation packages to 4000 employees in North America, and it included some major incentives like at least a year’s pay plus a 20% bump.

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29 Entrepreneurs Reveal the Pivots They’re Making in Their Business as a Result of Pandemic

Hearpreneur

Especially during challenging times, retention is significantly more crucial than acquisition. Yes, our business pivoted as a result of the pandemic by Shifting our focus to a global customer base We shifted focus from offering services within North America's confines to focusing on a global market. 3- Caring for the team.

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Why Comparison Shoppers Aren’t Converting for You (and How to Fix It)

ConversionXL

Comparison shopping engines curate product information and display that information to consumers searching for relevant queries. Some will only do a simple “Product X alternatives” Google search while others will be willing to make a list of your top competitors and manually compare the offerings.

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RetailMeNot Names Tarleton as its New Chief Marketing Officer

SiliconHills

RetailMeNot Tuesday named Marissa Tarleton as its new chief marketing officer for North America. “I’m so excited that Marissa, a skilled marketer who […] The post RetailMeNot Names Tarleton as its New Chief Marketing Officer appeared first on SiliconHills.

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The 50 Best Marketing Strategies For Small Business

Mike Michalowicz

Being active on social media sites will not only increase brand awareness, it’ll also boost your company’s rank on search engines, and prove that you’re a business that is in sync with the times. Surprises always work to instill loyalty and retention. They are the first thing people see on search engines.

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Tech Diversity & Inclusion Allies at SXSW

Austin Startup

Her work spans the talent lifecycle from increasing access to technical education through recruiting, retention, and advancement of all Atlassians. We actively search out diverse founders and mentors to join our community. We host every diversity related meetup, hackathon, class, accelerator and other programming that we can find.