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[Review] Twitter Is Not A Strategy

YoungUpstarts

Rather, effective marketing begins with deep customer insights that translate into a great brand idea that is media-agnostic. I love how it cuts through the fluff of “go digital or die” marketing while proposing a measured way to weave brand marketing into both mass and new media channels. The best engagement ideas are media neutral.

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30 Entrepreneurs Reveal Their Favorite Business or Entrepreneur Turnaround Story

Hearpreneur

Marvel’s fascinating turnaround story is no less than a heroic action story where the protagonist flips the scales at the last moment and arises like the phoenix, just like the many superheroes it helped become household names. Netflix was founded in 1997 by Reed Hastings and Marc Randolph to combat late fees for video rentals.

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Monday night: HBS Angels of NY Investor Meeting and Company Presentations

David Teten

" Since 1997, Corporate University Xchange (CorpU) has armed senior executives with cutting edge talent improvement research and benchmarking. All high quality applicants to IvyDate are reviewed by a Membership Committee. Founder Ian Shea has 8 years of internet/tech experience with ReplayTV. StyleMusée.

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March 11: SXSW Innovation Awards

Austin Startup

The SXSW Interactive Innovation Awards recognize some of the most exciting tech developments in the connected world. The annual Interactive Festival awards program began in 1997 as the Texas Interactive Media Achievement Awards, and was re-named the SXSW Web Awards the following year.

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Startups and small biz at SXSW: ideas on how to spend your time at the conference!

crowdSPRING Blog

Hilton E – Andrew Keen, author of Cult of the Amateur, discusses the impact of social media and technological innovation on culture, society and economic justice. For brands and publishers, tapping into Influence is critical to social media’s future. It means now is the best… ([link].

Omaha 79
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28 Entrepreneurs Share Their Tips and Tricks of Staying Motivated

Hearpreneur

For example, it’s almost become routine for me (and I’m sure you can think of high profile CEO’s who do this often and on social media) to make big, lofty promises that are meaningful to the success of the business and to my team as individuals. I know that by saying something aloud, in public, I will do anything to avoid failure.

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37 Entrepreneurs Explain Why They Started Their Businesses

Hearpreneur

I started my business namely to help others and to improve upon the aloof customer service being presented in the IT industry. That’s what spawned the idea that I can do better and namely how computer users deserved much better. It was so bad that I almost wrote my first Yelp review. That’s it. That’s what we do.