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[Review] Twitter Is Not A Strategy

YoungUpstarts

Rather, effective marketing begins with deep customer insights that translate into a great brand idea that is media-agnostic. I love how it cuts through the fluff of “go digital or die” marketing while proposing a measured way to weave brand marketing into both mass and new media channels. The best engagement ideas are media neutral.

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30 Entrepreneurs Reveal Their Favorite Business or Entrepreneur Turnaround Story

Hearpreneur

Netflix was founded in 1997 by Reed Hastings and Marc Randolph to combat late fees for video rentals. Before Jobs returned to the business in 1997, its sales, and popularity all steadily declined for 12 years, nearly driving it into bankruptcy. WhatsApp became one of the most popular apps for social media by 2014.

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March 11: SXSW Innovation Awards

Austin Startup

The SXSW Interactive Innovation Awards recognize some of the most exciting tech developments in the connected world. The annual Interactive Festival awards program began in 1997 as the Texas Interactive Media Achievement Awards, and was re-named the SXSW Web Awards the following year. How long has this event been going on?

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Visit to Case Foundation and Startup America

David Teten

Michael Smith, leader of the Social Innovation team at the Case Foundation , introduced the Foundation as a non-profit started in 1997 by Steve Case (AOL co-founder) and his wife, Jean Case. Michael leads the Social Innovation team, which works with programs and grants. • How we embrace technology for good.

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28 Entrepreneurs Share Their Tips and Tricks of Staying Motivated

Hearpreneur

For example, it’s almost become routine for me (and I’m sure you can think of high profile CEO’s who do this often and on social media) to make big, lofty promises that are meaningful to the success of the business and to my team as individuals. I know that by saying something aloud, in public, I will do anything to avoid failure.

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Top 10 Podcasts To Become a More Well-Rounded Human

Austin Startup

If you do, you may realize how much of it is wasted messing around on social media. Otherwise, you can spiral into a social media time-sucking nightmare. Founded in 1997, the organization presents a wide range of theme-based storytelling events across the United States and abroad. At least that was my realization.

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The Ultimate CEO Twitter List

YoungUpstarts

Most tech CEOs tend to understand the power of Twitter, and as such, this is the most popular category. Legendary tech entrepreneurs, startup celebrities, and even the creators of Twitter itself are on the service. plibin : Find out what Evernote CEO Phil Libin has to say about startups, tech, and of course, taking notes.

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