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Spolsky on Software on Both Sides of The Table

Both Sides of the Table

Sometime around 2003/04 my technology team turned me on to “Spolsky on Software&# a periodic newsletter served up blog style from Joel Spolsky of FogCreek Software, a maker of bug-tracking software. Blogs weren’t popularized yet so it was an oddity for me to read the founder of a software company spewing out advice.

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Three Counterintuitive Ways To Build A Business That Lasts

YoungUpstarts

by Gareth Wilson, Head of Marketing at Fog Creek Software. Follow the leader in business and you’re almost certainly doomed to fail, especially when you consider that 90% of new companies go under. What’s more, just over three quarters of workers consider their ideas are poorly reviewed and analyzed.

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Want to Know a Secret? Your Customers Do.

ConversionXL

The New York Times, January 2001. Dean Kamen’s code name for the project was “Ginger.” Finally, in December 2001, came the big reveal: Ginger was the Segway. . It’s why a “clients only” Magic Quadrant report from Gartner—not the public G2 Crowd reviews—may carry more weight when picking a martech tool. .

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Want to Know a Secret? Your Customers Do.

ConversionXL

The New York Times, January 2001. Dean Kamen’s code name for the project was “Ginger.” Finally, in December 2001, came the big reveal: Ginger was the Segway. . It’s why a “clients only” Magic Quadrant report from Gartner—not the public G2 Crowd reviews—may carry more weight when picking a martech tool. .

Customer 101
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In Silicon Valley, Founders Fight for Control

online.wsj.com

This service is temporary unavailable due to system maintenance. Loading… New York. Please register to gain free access to WSJ tools. An account already exists for the email address entered. Forgot your username or password? Please try again later. The username entered is already associated with. another account.

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The Complete Guide to Writing Product Descriptions That Convert

ConversionXL

In 1982, advertising legend David Ogilvy sent an internal menu to all of his agency employees titled, “How To Write.” This input-output pair matches our intuition about how software works. You can also do it, As Joanna Wiebe suggested, by scouring authentic customer reviews. X is the input and Y is the output.

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35 Entrepreneurs Explain How They Came Up With Their Business Name

Hearpreneur

Corner Piece Productions doesn’t have its own website currently, but here’s the site for West of Her, which picked up five Best Narrative Feature awards over our festival tour this summer, along with rave review from critics across the country, and is set for wide video on demand distribution this year.

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