ConversionXL

APRIL 28, 2020

It wasn’t quite a flip from B2C to B2B, but it was close. To do that, we built a demand funnel that took us from nothing to 44X revenue growth in a single year. The SiriusDecisions Demand Waterfall (2006). To have the future we wanted, we needed to shift away from monetizing our open-data community and toward enterprise sales.

Demand 101

Demand Revenue SQL B2B 101

Cracking the Code

OCTOBER 10, 2008

Be prepared to cross the desert - SaaS requires R&D and sales expense up front for a multi-year stream of revenue, so it demands enough investment capital to fund 4+ years of runway. Effectively measuring and understanding your CAC and CLTV metrics are key to future success. Great list! I particularly agree on points #2 and #4.

Software Review 48

Software Review North America Europe Metrics 48

Austin Startup

MAY 29, 2019

This, by the way, isn’t very different from how the term social commerce became muddled after Bazaarvoice first started promoting it in 2006 to describe what we do?—?unfortunately, In investing in B2C, we also look for network effects but usually those are created rather than natural. I’ve also heard BDAs called SaaS 3.0

Networking 48

Networking Fractional CTO CTO Hire B2C 48

VC Cafe

JANUARY 16, 2011

Established location-based services to enable the CSP offer B2B and B2C services based on mobile positioning, tracking & locating, turn-by-turn navigation and mobile local search. Improves customer experience during sale, after sale and support interactions while generating revenues and reducing operational costs. GoNet Systems.

Mobile 103

Mobile Securities and Exchange Commission Flash IP 103