2009 PR Sales SEM 
Steve Blank
APRIL 30, 2009
SuperMac sold our graphic boards for the Macintosh through multiple distribution channels: direct sales to major accounts, national chains, independent rep firms, etc. But the computer retail channel was a large part of our sales. He had teamed up with a former product manager at P&G to deliver seminars on just this subject.
Cracking the Code
NOVEMBER 10, 2009
Tuesday, November 10, 2009. Recently, however, we have seen the rapid emergence of hyper-growth businesses in the PaaS and IaaS markets demonstrating that these will soon be independent, multi-billion dollar segments in their own rights with the potential for massive sales volume and attractive cash flow characteristics. at 7:42 PM.
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www.forentrepreneurs.com
FEBRUARY 2, 2010
To compute the cost to acquire a customer, CAC, you would take your entire cost of sales and marketing over a given period, including salaries and other headcount related expenses, and divide it by the number of customers that you acquired in that period. (In This number is heavily dependant on the productivity of your sales teams.
Cracking the Code
FEBRUARY 12, 2007
Getting the most of your online marketing: the In & Out of SEM/SEO. sales and marketing. (10). ► 2009. (9). Impact of the recession on SaaS Sales&Marketing pr. on a scale of 1-4). on a scale of 1-4). The videos can be watched at Bessemer Online Marketing Portal (the other materials are not public).
Startup Lessons Learned
MARCH 13, 2009
Lessons Learned by Eric Ries Friday, March 13, 2009 Dont launch Heres a common question I get from startups, especially in the early stages: when should we launch? Announce a new product, start its PR campaign, and engage in buzz marketing activities. If you are having trouble raising money, sometimes a little PR can help.
market-by-numbers.com
DECEMBER 7, 2009
Sales or Marketing Company’s method of sales or marketing is unique or stands out compared to others who sell similar products. Essa é uma discussão polêmica e sem um claro consenso. Means of Production Profits determined primarily by availability (uptime) of its differentiated or highly-efficient production capabilities.
Cracking the Code
OCTOBER 10, 2008
Only after reaching $1M in CMRR should you consider hiring European sales and services execs behind customer demand. Be prepared to cross the desert - SaaS requires R&D and sales expense up front for a multi-year stream of revenue, so it demands enough investment capital to fund 4+ years of runway. Posted by Philippe Botteri.
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