Steve Blank

MAY 28, 2009

Steve,&# he said, “you’re missing the most interesting part of vertical markets. I’ve heard investors ask about sustainable technical differentiation for companies that you put on the customer/market risk end of the scale. Personally, I think that customer acquisition, brand, reputation, etc.,

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Both Sides of the Table

MARCH 5, 2010

Still, I think that to succeed they really need to focus on vertical niches where they can differentiate and have more focus on content quality and user acquisition. Given how much progress they’ve made since last year I look forward to tracking them and seeing where they end up by the end of 2010.

San Francisco 254

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Steve Blank

MARCH 25, 2009

I need to look at working in Market Types, however, since the cost of market share acquisition differs drastically, even if the cost of customer acquisition were the same. What did I learn so far? Reply Dave Goulden , on March 26, 2009 at 11:04 pm Said: I love the redefinition of the market.

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Both Sides of the Table

JUNE 18, 2010

The strategy of GigaOm and where they differentiate in the market. Founded in April/May 2010 by Diego Berdakin (Ex-Slingshot Labs) and Josh Berman (Ex-Slingshot Labs, MySpace Co-founder) in Santa Monica, CA. Network of vertical focused sites: BeachMint, BeachMint, WineMint, etc.; first vertical to launch by 2010 Holiday Season.

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ReadWriteStart

MAY 12, 2011

She has, thus far, not done any other formal customer acquisition initiative. I suggested LinkedIn, oDesk, and eLance with the caveat that the field is extremely competitive and crowded and differentiation would be tough to achieve. Today, he has over a thousand, and he has chosen to focus on the realtor vertical.

San Francisco 125

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ReadWriteStart

JANUARY 20, 2011

Mike's customer acquisition strategy is weak at this point, and he also has a rather broad strategy in approaching this market. Kelly's business has already done about $150,000 in revenue in 2010, which tells me that she has successfully validated at least some of her assumptions.

Entrepreneur 114

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Steve Blank

JULY 16, 2009

Quick acquisition by a Sega or EA I suppose. Reply Cognitive Biases, Positive Black Swan Events and Startups | Market By Numbers | San Diego | Marketing Help , on January 3, 2010 at 9:13 am Said: [.] Reply Jeff , on May 12, 2010 at 4:58 pm Said: I was making games at EA at the time Rocket Science launched.

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