2011 B2C Cost Metrics 
Occam's Razor
JUNE 28, 2011
Web Analysts are blessed with an immense amount of data, and an amazing amount of valuable, even sexy, metrics to understand business performance. Yet our heroic efforts to report the aforementioned sexy metrics lead to little business action. Since crappy sounds bad, let's just say you are reporting super lame metrics.
Seeing Both Sides
AUGUST 16, 2012
Going B2C was daunting and not in our core DNA,” Kaufer remarked. After a few weeks of watching no click throughs, Kaufer executed his second pivot: a cost per click model (now known as CPC). When he saw TripAdvisor.com start to pick up traffic, he decided to pursue an online advertising based business model with banner ads.
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Cracking the Code
OCTOBER 10, 2008
Effectively measuring and understanding your CAC and CLTV metrics are key to future success. Ultimately, finding a low-cost, repeatable way to show customers how to be successful with your solution is as important as the solution itself. You put into words what we were thinking for our cost of client. Brian, Paglo www.paglo.com.
VC Cafe
JANUARY 16, 2011
For the third consecutive year , VC Cafe puts the spotlight on the Israeli companies exhibiting in the MWC 2011 event. Interested to meet any of these companies face to face at the WMC 2011? Below are the 56 Israeli companies who will exhibit at the 2011 Mobile World Congress: 3G Vision. Allot Communications.
steveblank.com
JULY 8, 2011
The Next Bubble – Don’t Get Fooled Again The Democratization of Entrepreneurship Reinventing the Board Meeting – Part 2 of 2 – Virtual Valley Ventures Why Board Meetings Suck – Part 1 of 2 Tune In, Turn On, Drop Out – The Startup Genome Project Greatest Hits – The Gigaom Interview The Four Steps to the Epiphany is Now (..)
Occam's Razor
NOVEMBER 2, 2015
In this post let's look at each Social Network, see what B2B and B2C brands are doing there today, from that draw lessons as to 1. Success Metrics. In my Oct 2011 post, Best Social Media Metrics , I'd created four metrics to quantify this value. It can be a brand metric, say Likelihood to Recommend.
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