Remove 2015 Remove B2B Remove Lead Generation Remove Search
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Beyond Lead Gen: How To Optimize B2B Sales Enablement

ConversionXL

We often talk about online conversion optimization without mentioning that many businesses, especially B2B, rely on offline sales to produce revenue. The biggest new trends, according to a 2015 Gartner study , are cloud, mobility and the use of data and AI in decision-making. Cost per lead. Lead generation.

B2B 48
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Smartphone Location Tracking Apps Next Wave Is B2B

Startup Professionals Musings

Entrepreneurs need to look more broadly into the business-to-business (B2B) space for more lucrative opportunities. Segments that come to mind include product tracking, navigation, safety, security, local business search, and payments. Inexpensive lead generation. Broadcast sponsorships and advertising. Marty Zwilling.

B2B 210
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Location-Based Services in B2B Offer Better Return

Startup Professionals Musings

But entrepreneurs need to look more broadly into the B2B space for more lucrative opportunities. Segments mentioned include product tracking, navigation, safety, security, local business search, and payments. If your B2B contacts check-in regularly at certain types of locations (entertainment venues, stores, etc.)

B2B 206
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Location-Based Services are a Bonanza for Startups

Startup Professionals Musings

But entrepreneurs need to look more broadly than this to tracking, navigation solutions, safety, security, local business search, and payments. If your B2B contacts are frequenting other non-competitive local businesses, LBS data could point you to more lucrative business partnerships. Lead generation.

B2B 227
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SEO Is An Integral Marketing Channel

Duct Tape Marketing

billion Google searches every day. That’s more than 40,000 searches per second. Google Search has evolved into a fundamental part of the purchase process. This is a nice way of saying that Google has monopolized the way we search for products, services and information on the Internet. But What About B2B?

SEO 28
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Transcript of Should Chatbots Be a Part of Your Marketing Strategy?

Duct Tape Marketing

I like that you said chat bots are trending, I was writing an article the other day and included just a screenshot from Google Trends about chat bots and there’s just this huge spike in early 2015 that just keeps going. So let’s talk about lead generation. Ben: No that’s a great point John.

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How to Balance AI Magic with Human Expertise

Duct Tape Marketing

Jeff is a data-driven search engine marketing executive with 20+ years of experience in the search industry. He is focused on helping content marketers, search engine marketers, agencies, and e-commerce managers build topical authority, improve content quality and turn semantic research into actionable insights.