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7 Reasons A Small Business Should Hire Advisors 

YoungUpstarts

Here are seven ways that advisors can immediately help your small business achieve the next level of success: Assist With Strategies & Connections to Have Record Revenue & Profit in 2016. Have a CMO Advisor Provide an Alternative Set of Ideas & Strategies for New Marketing Strategies.

CTO Hire 100
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5 Key Tests When Assessing Your Business Idea

YoungUpstarts

A good idea, from a business perspective, is one that solves an important problem for a set of customers in a big enough and rapidly growing market, with enough value in the solution that you can continue to grow your company over time. If there is no market or customer need, then there is no value proposition or viable business model.

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7 Startup Pitfalls Can Kill Your Business Growth

Startup Professionals Musings

In my role as an advisory board member for several startups, I’m always excited to see that initial surge of revenue from a great rollout campaign. An initial revenue surge, or a major cash advance from investors often leads to a mentality of building a large customer base at any cost.

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Traction Metrics Seed Real Startup Funding And Growth

Startup Professionals Musings

These need to go beyond the traditional revenue, cost, and volume metrics which may not yet have data, and can mislead you about real customer acceptance. Build an inside advisory board of influencers and experts. Marty Zwilling First published on Forbes on 06/14/2016. Visibility increases over time are traction.

Metrics 143
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7 Steps To Turning Business-As-Usual Into A Moonshot

Startup Professionals Musings

These could include customer penetration, revenue growth, budget guidelines, and industry visibility. It’s time for the executive team and advisory board to commit the necessary funds and people resources to complete the plan. Marty Zwilling First published on Forbes on 07/15/2016. A dream is not enough.

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10 Answers That Make Your Startup Plan Investable

Startup Professionals Musings

Investors are looking for a concise description of your product or service without technical jargon or fuzzy marketing terms with value quantified in customer terms. How big and growing is the total market and your target segment? They like billion-dollar markets with double-digit growth rates.

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Swedish Immigrant Helps Reinvent the Mouthguard Industry

Hearpreneur

Finding a gap in the market can turn an idea into an amazing step for a potential business. Once he understood how well this device protected teeth, we discussed the possibility of bringing something like this to the sports market. Entrepreneurs are continuously discovering that if you find a place, you can create a company.