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6 Ways to Make Sure Your Tech Startup Will Succeed in 2018

Up and Running

That’s why it’s smarter to embrace the agile approach and constantly test your idea on the market to learn about the needs and desires of your target. Reputation will be as important as ever in 2018—only now, it’s more about your brand identity spread through digital channels. Choose the right location.

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10 Big Ideas For Small Business Marketing

YoungUpstarts

What are your plans for 2018? Some of these may not fully hit in 2018, but it’s not too soon to get started with them. 2018 isn’t a year to completely throw out everything you’ve learned about marketing before. However – agile small businesses who figure this out early could have a major advantage. That’s as it should be.

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4 Ways to Amplify Digital Innovation in 2018

Gregg Fraley, Author of Jack's Notebook

Learn 4 Ways to Amplify Digital Innovation in 2018. The challenges facing innovation leaders, facing 2018 is — how do you integrate new digital capability? AI, Analytics, IoT, Big Data, Cloud, Mobile, Social Media, Sensors, Robotics, Augmented Reality, Voice Recognition… and the list goes on.

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Is the Lean Startup concept of MVP dead?

VC Cafe

Agile Development: launch an MVP early and iterate quickly. In 2018, Quibi (back then called NewTV), raised $750 million in seed capital pre-launch (the service went on to raise an additional $1 billion ahead of the product launch in March 2020). Cash (alone) isn’t king. Capital resources alone don’t do the trick.

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3 Digital Marketing Mistakes You Can’t Afford To Make In 2018

YoungUpstarts

In fact, digital marketing is shifting the balance towards companies that can be very agile with their online marketing strategies. Trying to reach everyone or too many segments, however, is one of the worst digital marketing mistakes you can make in 2018. All social media outlets have their own advertising features.

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6 Effective Branding and Marketing Strategies for Your Beauty Business

crowdSPRING Blog

The design thinking process may have originated with designers, but the business world has started to take notice because of the agility, speed, and innovation that it promises. You can use your social media presence to put a call out for comments. You can read more about this in Biggest Product Packaging Design Trends In 2018.

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30 Entrepreneurs Explain Why They Started Their Businesses

Hearpreneur

12- To promote democratic norms using social media. I co-founded koyn because I was worried about the toxic role of social media in furthering biased and untrue information. Social media isn't really social. Thanks to Tom Mohr, Tom Mohr ! #12- Photo Credit: Pranjit Kalita. Photo Credit: Alice Ojeda.