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How to Optimize an Affiliate Marketing Program for Profitability

ConversionXL

It’s nothing more than another marketing channel for you to experiment with, analyze, optimize and grow. Most of them are from California (8.56%), New York (8.16%), Florida (7.40%), Texas (6.16%), Pennsylvania (5.71%) and Illinois (5.71%). Are you aware of your cost per acquisition on other channels?

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Multichannel Analytics: Tracking Offline Conversions. 7 Best Practices, Bonus Tips

Occam's Razor

The effort you invest in measuring offline impact will finally help your company understand how valuable the online channel is (or not!). Tips for measuring offline impact ("conversions) of your online channel: Some of these you might have heard of before, others might be new to you. Two words: Primary Key. Happy birthday! #2:

Analytics 116
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Web Analytics Segmentation: Do Or Die, There Is No Try!

Occam's Razor

The multi-channel strategy you are executing is unique. Acquisition. Segment Category #1: Acquisition. Acquisition refers to the activity you undertake to attract people (or robots!) Acquisition also includes search engine optimization (SEO), because it is an activity on which you spend time and money.

Analytics 123