ConversionXL

JULY 20, 2019

As an ecommerce site, you likely send emails regularly. Generating revenue via email marketing requires strategy. Once you perfect your ecommerce email marketing strategy, conversions will soar. How important is email marketing for ecommerce? Experian took an even closer look, focusing on revenue.

eCommerce 90

eCommerce Email Conversion Marketing 90

ConversionXL

DECEMBER 30, 2015

As an eCommerce site, you likely send emails regularly. Generating revenue via email marketing requires strategy. How Important Is Email Marketing in eCommerce? So, what’s the truth about the state of email marketing in eCommerce? Direct Marketing vs. Transactional: Which Is Best?

eCommerce 48

eCommerce Email Conversion Marketing 48

Lightspeed Venture Partners

DECEMBER 3, 2010

The online video networks are doing terrific business, and even Yahoo is benefiting from increased brand spend, seeing revenue growth for the first time in a while. Direct response advertisers have benefited the most from this transparency. Saving money online has been a real driver of ecommerce growth in 2010.

Internet 114

Internet eCommerce Advertising Flash 114

ConversionXL

MAY 3, 2017

A customer survey conducted by BigCommerce revealed that 51% of SMBs expect social advertising channels (specifically Facebook Ads) will play a major role in accelerating revenue throughout 2017 and beyond. Customer segmentation is an old trick in the marketing book. The average email open rate in the ecommerce industry is 16.75%.

San Jose 133

San Jose Customer Database Campaign 133

Occam's Razor

JULY 31, 2006

For non-ecommerce websites it can be number of people who completed a task, so for a support site the number of people who got to a faq or a answer or a knowledge base article (this is a really crude measure of success for a support site but it is something). 5 : Understand exactly what the acquisition strategy of your website / company is.

Analytics 115

Analytics Conversion PPC Metrics 115

Occam's Razor

JANUARY 30, 2012

Pro Tip: Always, always, always let the Acquisition, Behavior and Outcomes framework be your guide. Create a customized dashboard for your Search team, one for your Display team, one for the folks doing onsite merchandizing, one for the nice lady that owns the ecommerce shopping cart and all the other key clusters of your audience.

Analytics 145

Analytics Metrics API Web 145