VC Cafe

MARCH 1, 2024

Companionship Differentiated value prop vs. generalist chat products – AI companion products hat specialise in content that mainstream models aren’t good at (or don’t allow), like fictional role plays or erotica. Verticalized Video Understanding – machine interpreted video.

Artificial Inteligence 176

Artificial Inteligence Technical Review Software Review Generative AI 176

ConversionXL

NOVEMBER 27, 2019

“People judged information presented in documents ostensibly produced by the Department of State and the National Security Council as being of relatively higher quality when those documents were secret rather than public.” Complex products and decisions—rife in the B2B world—encourage us to default to our heuristic judgment.

Customer 108

Customer Differentiation West Virginia Campaign 108

ConversionXL

NOVEMBER 27, 2019

“People judged information presented in documents ostensibly produced by the Department of State and the National Security Council as being of relatively higher quality when those documents were secret rather than public.” Complex products and decisions—rife in the B2B world—encourage us to default to our heuristic judgment.

Customer 101

Customer Differentiation West Virginia Campaign 101

YoungUpstarts

APRIL 26, 2017

We spoke to Gogoprint about customer acquisition processes, and in particular the importance of sales teams for B2B-oriented e-commerce. For this purpose, traditional e-commerce websites rely heavily on marketing, especially CPC advertising and SEO. In many cases, the backbone of B2B e-commerce start-ups is a strong sales team.

B2B 179

B2B Sales Thailand Malaysia 179

ConversionXL

JANUARY 18, 2022

It’s your reputation and ultimate differentiating factor. Most business buyers (95%) are not currently in the market to buy, according to research from the B2B Institute and Professor John Dawes of the Ehrenberg-Bass Institute. Invite team members to brainstorm and document touchpoints with you. Image source.

Marketing 128

Marketing Campaign Software Review Tulsa 128

Brandanew

OCTOBER 13, 2015

> 66% B2B and 60% B2C “best in class” content marketers had a documented Content Marketing Strategy according to the Content Marketing Institute. As a Startup owner myself, I have realized the merit of having a documented strategy. Document your strategy and measure constantly. And this is not fluke!

Social Media 100

Social Media Marketing SEO B2B 100

Up and Running

OCTOBER 21, 2014

It should remain a ‘live’ document as you progress and as you grow. The business plan should always be considered a live document. You can write your business plan in a simple word document or using software like LivePlan. For B2B companies: Branding Business. This is the last thing you want to do.

Elevator Pitch 166

Elevator Pitch Software Review SBA Business Plan 166