Advertising Books Lead Generation PPC 
ConversionXL
AUGUST 11, 2021
When your business, book or podcast needs additional support, sponsorship can make a huge difference. Regardless of whether you’re seeking sponsorship for a product, event, book, or podcast, the overarching aim of attracting corporate sponsors remains the same: you need sponsors that engage your audience. Audience data.
ConversionXL
FEBRUARY 26, 2014
For many ConversionXL readers, PPC advertising is a big part of your business & in many ways it is just as critical to the conversion process as what’s happening on the page. You may have an exceptional page that would convert beautifully if your PPC ads were just a little more on topic. Enter Georgene: .
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
YoungUpstarts
DECEMBER 28, 2015
According to the study, 3 out of 4 marketers in Asia use mostly inbound strategy, such as SEO, content creation, social media, and lead generation to drive ROI. How has the marketing and advertising scene changed in the past few years, and where do you see it going in the next future?
Duct Tape Marketing
MARCH 12, 2013
Years ago, however, the concept of integration applied mainly to consistency in branding elements and a unified message in advertising, public relations and sales promotion. Your advertising builds on your content strategy to drive awareness. Your PPC campaigns drive conversion testing as well as content creation.
Duct Tape Marketing
AUGUST 11, 2014
10 Ways to Supercharge Your B2B Lead Generation Efforts written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing. B2B lead generation seems to be a mystery to many marketers. Social media as a lead generation tool is simply a really powerful way to build and nurture relationships.
Duct Tape Marketing
AUGUST 8, 2019
I had just begun my digital marketing consulting business a few months prior and, to be honest, hadn’t read his popular book Duct Tape Marketing nor did I know anything about running a successful marketing business. If you’ve ever read one of John’s books, you might be familiar with the Marketing Hourglass. Trust me, I know.
ConversionXL
OCTOBER 4, 2021
For example, you can partner with social media and PPC teams to create content that encourages subscribers to sign up to receive something of value. Customer journey maps should include a combination of content marketing, paid advertising, customer service, PR, and email at every touchpoint. total revenue / total spend). Image source.
Expert insights. Personalized for you.
139 
Let's personalize your content