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[Review] Rubies In The Orchard

YoungUpstarts

I learned that most juices of exotic “superfruits” like pomegranate or cranberry are often diluted with “fillers” like apple, pear or grape juice. By doing so, she is able to control every step of the process, particularly the critical packaging, advertising and promotional stages. Image source.

Ruby 159
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Twitter Link Roundup #233 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

The Pernicious Effect of Dilution in SaaS: The Cold, Hard, Bloody numbers | saastr – crowdspring.co/W6Bwqs. How to Market Test a New Idea | Harvard Business Review – crowdspring.co/1vSai6S. Four Unexpected Tips for Keeping Great Employees | by Cameron Herold – crowdspring.co/1vNZc2F.

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Robust Experimentation and Testing | Reasons for Failure!

Occam's Razor

Public relations. Perhaps one of the most difficult ones is to figure out complex relationships over long periods of time: Does brand advertising ( sometimes hideously also called “upper funnel” ) actually drive performance outcomes in the long run ? It is everything else: Company. Insights worth testing. Business complexity.

Analytics 101
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Twitter Link Roundup #168 – Small Business, Social Media, Design, Copywriting, Marketing And More

crowdSPRING Blog

“if you really want to dilute your ownership stake quickly, then assume that your vision is perfect.” The Courage to Advertise Without Female Stereotypes – [link]. Publishers: Here’s Why Your Display Ads Are Getting Trounced By Social and Search | Advertising Age – [link]. ” [link].