Startup Professionals Musings

APRIL 16, 2023

Contrary to popular opinion, viral marketing has not eliminated the need for old-fashioned lead generation to bring customers to a startup. Here is my summary of the seven most successful lead-generation vehicles he and I still recommend today, despite the popularity of viral marketing: Search-engine marketing. Display advertising.

Lead Generation 285

Lead Generation SEM Viral Marketing 285

Startup Professionals Musings

JULY 20, 2020

Contrary to popular opinion, viral marketing has not eliminated the need for old-fashioned lead generation to bring customers to a startup. Here is my summary of the seven most successful lead-generation vehicles he and I still recommend today, despite the popularity of viral marketing: Search-engine marketing. Display advertising.

Lead Generation 365

Lead Generation Customer SEM Marketing 365

Startup Professionals Musings

AUGUST 6, 2016

Contrary to popular opinion, viral marketing has not eliminated the need for old-fashioned lead generation to bring customers to a startup. Here is my summary of the seven most successful lead-generation vehicles he and I still recommend today, despite the popularity of viral marketing: Search-engine marketing. Display advertising.

Viral 120

Viral Lead Generation Customer SEM 120

Startup Professionals Musings

AUGUST 17, 2018

Contrary to popular opinion, viral marketing has not eliminated the need for old-fashioned lead generation to bring customers to a startup. Here is my summary of the seven most successful lead-generation vehicles he and I still recommend today, despite the popularity of viral marketing: Search-engine marketing. Display advertising.

Lead Generation 137

Lead Generation SEM Viral Social Media 137

Startup Professionals Musings

APRIL 25, 2014

Contrary to popular opinion, viral marketing has not eliminated the need for old-fashioned lead generation to bring customers to a startup. Social-media advertising. Display advertising. It’s also one of the most accountable, with in-depth data provided by search engines about performance.

Lead Generation 248

Lead Generation SEM Social Media Startup 248

mashable.com

OCTOBER 27, 2010

So, you’re a small or medium-sized business, and you want to build a Facebook, mobile or web app. Here’s a quick overview of the ins and outs of getting web work done as an SMB — as always, with tight budgets in mind. Do a web search to find platform-specific tools.

Small Business 104

Small Business Technical Review Social Media Software Review 104

thebarefootvc

DECEMBER 16, 2011

Mobile advertising became more targeted and user friendly by adapting to the small screen — but advertisers are slow to adopt , with much upside still to come. Farmers subscribed to daily updates via SMS on weather and crop prices.

Technical Review 110

Technical Review India Mobile Hockey Stick 110