www.clickz.com

JANUARY 7, 2013

Media Planning Media Buying Publishing Display Advertising Video Mobile. CPM Calculator CPA Calculator Website Optimization ROI Calculator. Social Media, Mobile, and Content Marketing: 4 Trends That Rocked 2012. Affiliate Marketing: What Marketers Need to Know From 4 Experts. Web Analytics. ); //. More Categories.

Social Media 86

Social Media Media B2C New York 86

Both Sides of the Table

FEBRUARY 21, 2010

Search will remain big but stream is an increasing method of discovering information and therefore driving web traffic. They already had a completed product and a distribution deal with the largest affiliate network company, Commission Junction. The affiliate networking market alone is about a $2 billion industry now.

Advertising 284

Advertising Las Vegas Affiliate RSS 284

Occam's Razor

AUGUST 12, 2013

MCA-AMS covers the challenge of attributing accurate impact of our marketing and advertising efforts across multiple devices (desktop, laptop, mobile, TV). These channels are getting zero credit in last click attribution platforms (read that as: all standard reports in all web analytics tools). Time to burst your bubble just a little.

Channel 161

Channel Analytics Campaign Conversion 161

Occam's Razor

AUGUST 9, 2016

This is all the way from Aug 2009: Web Analytics Career Advice: Play In The Real World! Or a subsequent post about how to build a successful career: Web Analytics Career Guide: From Zero To Hero In Five Steps. Next go to the report with new things that will help you drive smarter merchandizing on your mobile and desktop websites.

Analytics 60

Analytics Metrics eCommerce PPC 60

ConversionXL

FEBRUARY 26, 2020

Traffic attribution identifies which sources drive visitors to a web property. If we can’t determine where the traffic comes from, we can neither attribute conversions to their original sources of traffic, nor can we find out the true cost per acquisition (CPA) or return on ad spend (ROAS) for each marketing activity. Scanned QR codes.

Analytics 118

Analytics Campaign Email Channel 118

Occam's Razor

JULY 26, 2010

I am focused on what the site does because that is what my job title says: Web Analyst. The data is easily available in the web analytics tool so why not. But for most other types of businesses the final success does not exist in web analytics tool. This rule actually comes from my second book, Web Analytics 2.0.

Web 96

Web Metrics Analytics eCommerce 96