A Quick Primer on B2B Conversion Optimization
ConversionXL
NOVEMBER 3, 2016
What Are Your Goals, and What Are Your Metrics? What this means depends on the company, but it can take into account different metrics like pathing, time on site, video engagement, company size, role, etc. There you want to look at things in clumps and aggregates. What types of micro-conversions produce the highest lead values?
Let's personalize your content