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What is Structured Data & Schema for Websites & SEO?

Duct Tape Marketing

For business owners and even for many marketing consultants, search engine optimization can seem like a headache – especially when it comes to any level of technical SEO. A common (and highly coveted) example of a rich snippet is when you see a star rating review or aggregate rating review show up right on the Google search results page.

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Why Paid Search Must Be Part of Your Mix

Duct Tape Marketing

I recently did a search for a local business: I Googled plumbers in my hometown of Kansas City. And I discovered that the first page of results on Google was filled with paid search and aggregator results (things like Angie’s list and Yelp). Get Involved in the Process.

Search 71
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Small Business Marketing Insights for 2020

Duct Tape Marketing

Small Business Marketing Insights for 2020 written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with John Jantsch on 2020 Small Business Marketing Insights. I wanted to close out the year with a solo show looking ahead to the next one; let’s talk small business marketing insights for 2020.

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3 Ways to Use Twitter to More Deeply Engage Influential Prospects

Duct Tape Marketing

You can find a list of favorites by adding the word favorites after a username – my friend Jason Falls is going to be in Kansas City this week to promote his new book, No Bullshit Social Media , so I’ll use him as an example. You’ll find Jason’s favorites here – [link]. Retweet the best of the best.

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25 Marketers Share Awesome Social Analytics Tools For 2016

Brandanew

Most small business and Startup founders are talking about customer engagement and social presence beyond the customary likes and one-post-a-month schedules. Kevin Pike is the President of Rank Fuse Interactive , a digital marketing expert located in Kansas City. Kevin Pike, President, Rank Fuse Interactive.

Analytics 100