Steve Blank

MARCH 15, 2017

The other departments gave the same type of logistical answers; the product-marketing department, for example, said their job was to get the product specs from engineering and write data sheets. But what I wanted was an agile marketing team capable of operating independently without day-to-day direction. Educate our sales channel(s).

Startup 328

Startup PR Public Relations Channel 328

Steve Blank

APRIL 9, 2009

But what I wanted was an agile marketing team capable of operating independently without day-to-day direction. To do that we will create end-user demand and drive it into the sales channel, educate the channel and customers about why our products are superior, and help Engineering understand customer needs and desires.

Silicon Valley 269

Silicon Valley Technical Review RSS PR 269

Duct Tape Marketing

MAY 25, 2017

The goal is the same for both: reach that first search engine results page (SERP) and increase your profit while doing so. User experience: There are a number of factors that contribute to a positive user experience on your website (all of which the search engines look favorably upon). Security: This is a no-brainer. Keywording.

SEO 54

SEO Small Business Metadata Software Review 54

Steve Blank

DECEMBER 12, 2016

These solutions, called Minimal Viable Products (MVP’s), are what allow the teams to become extremely agile and responsive. This ability to gather data, build and test MVPs, and then change course is what gives Lean it’s tremendous speed and agility to deliver rapid solutions that are needed and wanted.

Silicon Valley 212

Silicon Valley Lean San Diego Agile 212

Steve Blank

DECEMBER 12, 2016

These solutions, called Minimal Viable Products (MVP’s), are what allow the teams to become extremely agile and responsive. This ability to gather data, build and test MVPs, and then change course is what gives Lean it’s tremendous speed and agility to deliver rapid solutions that are needed and wanted.

Silicon Valley 120

Silicon Valley Lean San Diego Agile 120

Occam's Razor

MARCH 23, 2010

It is faster to fail and learn then wait for an "industry case study" or find relevancy in a "industry leader white paper" I met a small group of top companies in London recently. You might as well save the $3 million you are sending to your web analytics vendor. Be flexible.

Analytics 118

Analytics Web Metrics Channel 118