VC Cafe

MAY 4, 2021

Racket is very “bare bones” at the moment in terms of editing abilities, analytics, social features etc. It has however, a clever marketing launch to build traction: a new user can reserve a username (capture interest), but requires 10 followers (or some hustle) to get an invite code. Bootstrapped. Open Source.

Audio 139

Audio Software Review Open Source Social Network 139

Occam's Razor

NOVEMBER 18, 2014

Ok, so perhaps as the author of two bestselling books on analytics I love it a little bit more! In each case the creator did something interesting that made me wonder how I can use their strategy in my daily efforts in service of digital marketing and analytics. You start to see weird things like Russia and India are the same.

Analytics 143

Analytics Sierra Leone Channel Conversion 143

Cracking the Code

OCTOBER 10, 2008

Labels: SaaS , sales and marketing , software. For example, you can provide a solution to automate marketing, but if the customer doesnt know some key best practices for how to effectively market online, then its unlikely that theyll get a lot of value out of a marketing automation solution. Posted by Philippe Botteri.

Software Review 48

Software Review North America Europe Metrics 48

David Teten

MARCH 18, 2021

The modal VC thesis is: “We invest in great teams addressing large markets with disruptive solutions” Who invests in lousy teams addressing tiny markets with outdated solutions? B2B vs B2C) within the business model preference. . Investment thesis are marketing assets towards LPs and startups.

Technical Review 78

Technical Review Cofounder Venture Capital Deal Flow 78

Occam's Razor

NOVEMBER 2, 2015

In India or Japan or the United States? In this post let's look at each Social Network, see what B2B and B2C brands are doing there today, from that draw lessons as to 1. if yes, what should your content (and marketing) strategy be. It covers, content, marketing and measurement. Humans, check.

Social Media 60

Social Media Media B2C B2B 60